Category: Hobo SEO Blog

Last week I looked into if Google counts keywords in URLs to influence rankings for specific keywords and how I was investigating this. The video above, from quite some time ago now (OCT 2015), is John Meuller talking about ‘Internal Links’ and their influence on Google SERPS. we do use internal links to better understand the […]

Read the full article here New Evidence: Does Google Count Anchor Text In Internal Links? Part 1

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© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

TLDR: Yes, it looks like it. In a recent video John Meuller said that keywords in the URL was a ‘small ranking factor‘. “I believe that is a very small ranking factor. So it is not something I’d really try to force. And it is not something I’d say it is even worth your effort […]

Read the full article here Long Term Test: New Evidence – Does Google Count Keywords in A Url?

© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

I am not a statistician but I’ve been playing about with metrics from multiple third party data vendors to see if I can build up a decent, normalised picture of relative search and social performance of various sites in a niche. In this preliminary test sample of just over 100 ad agencies, I’ve focused on […]

Read the full article here Top 100 Advertising Agencies Based On Search & Social Performance

© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

Many new into SEO today think old shool seo was spam. Today’s narrative encourages them to think like that. I do miss that old style seo which – of course – was a lot simpler to deploy. I miss the cavalier approach to seo, and the quick results to be had from it. There was fun to […]

Read the full article here Why I Do SEO The Way I Do It

© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

Take care of your 301 redirects….

Read the full article here Should I 301 Redirect Old Product Pages to Existing Category Pages on Sites?

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© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

Conversion Killer? Google Chrome is preparing to mark HTTP sites as ‘insecure’ to its users.

Read the full article here Time To Switch Your Website To HTTPS?

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© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

Do you need a lot of page text to rank high in Google?

Read the full article here Do You Need Lots of Text To Rank Pages In Google?

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Here’s 8 reasons to buy a Hobo SEO audit today.

© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

These are some of my notes for publishing content that will earn high positions in Google.

Read the full article here How To Write SEO-Friendly Web Copy For Google

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Here’s 8 reasons to buy a Hobo SEO audit today.

© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

Some notes I keep updated on site speed and how it affects your website rankings in Google.

Read the full article here How Fast Should A Website Load?

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© Copyright 2006-2016 Hobo-Web LTD – ADDRESS: 24 Patrick Street, Greenock, Scotland, PA16 8NB, GB | TEL: 0845 094 0839 | FAX: 0845 868 8946

If you are a WordPress site owner, designer, or developer looking to maximize the number of leads from your website using pop-ups, this plugin is for you.

Read the full article here SEO-friendly exit intent pop-up plugin for WordPress © Copyright 2006-2021 Shaun Anderson

I write about my understanding about research I do. I cross reference that with observations I see (mostly looking at google.co.uk). I write it on my blog. People feed back. I learn and I keep notes… and the cycle continues. These notes are largely about dealing with Google Panda and Improving User Experience and what you […]

You can now hire me to help with your seo efforts, direct through my website. See http://www.hobo-web.co.uk/seo-audit/.

Pages fare a better chance of getting top rankings in Google when they are original content, but you can use near duplicate content as a ranking strategy.

You can now hire me to help with your seo efforts, direct through my website. See http://www.hob…

Here’s some notes on seo I took from the recent Google Webmaster Hangout with John Mueller. John is a Google Webmaster Trends Analyst in Switzerland.

You can now hire me to help with your seo efforts, direct through my website. See http://www.hobo-web.co.uk/seo-audit/.