Category: local shopping

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What Local Business Leaders Must Know About Search Engines And SEO

Trond Lyngbø

When I write about SEO and business success, I often realize that I’ve touched upon a point that merits a column of it’s own. This is one such column. It will focus on the fact that online and offline marketing have grown inextricably codependent — especially for local businesses….

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Survey: Older Generations Embrace Mobile As Local Shopping Companion

Neg Norton

Conventional wisdom tells us that younger generations trump older generations in their use of mobile devices during the local purchasing process. While teenagers use their smartphones at every opportunity to find local businesses, read reviews and scan…