Multilingual SEO for voice searches: Comprehensive guide

30-second summary: Search engines are laser-focused on improving user experience and voice search plays an increasingly key role With 100+ global languages, people are prone to searching in their native language How do you optimize your website for multilingual search while keeping a natural and conversational tone? Atul Jindal accurately guides you through the process […]

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Design systems and SEO: does it help or hinder SERP achievements?

Joe Dawson’s comprehensive guide and checklist to ensure your design systems enable great UX and gain more Google SERP visibility

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Here’s how you can master your next seasonal digital marketing campaign

Seasonal marketing can get really wrong unless you start preparing early! Here’s how to utilize slower months to create an effective seasonal marketing campaign.

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Why killing your content marketing makes the most sense

“Kill your darlings”, yes, I said it! It may sound crazy but will be one of the wisest and most valuable business decisions you made – here’s why

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Seven first-party data capturing opportunities your business is missing out on

First-party data should be at the heart of understanding your consumers and making businesses decisions, here’s what you need to know

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The search dilemma: looking beyond Google’s third-party cookie death

The ad tech and search industry are precarious that Google will use this as a new way to establish market dominance that feeds its own interests. Google expert, Susan Dolan details on the current realities and future trends

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UX: an important SEO ranking factor

Adobe Research’s Sr. Web Engineer, Atul Jindal condenses years of his experience and observations into this SEO guide to help you win at SEO and search experience

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Mobile-first and Core Web Vitals: connecting the dots for page experience success

As of March, some industries are more prepared than others when it comes to Google’s forthcoming Page Experience Update and Core Web Vitals guidelines

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Four ways to use your website data to discover missed sales opportunities

Master these four core KPIs that should be studied to understand why visitors leave your site without making a conversion

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Is Google moving towards greater search equity?

Wix’s Mordy Oberstein explores how Google is democratizing the SERP and driving more search equity, here’s what it means for the future of SEO

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The Panda anniversary and what we desperately must remember about search

Celebrating 10 years of Google’s web quality algorithm Panda and its legacy which still casts a shadow over an SEO industry begging for change. 

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A marketer’s guide to Core Web Vitals and page experience

BrightEdge’s Jim Yu gives his CEO perspective on Google’s focus on the user experience and the importance of preparing for Core Web Vitals and the Page Experience Update.

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A comprehensive guide on using Google Trends for keyword research

Google Trends can be a powerful tool for digital marketers. The 11 best ways you can use Google Trends to find relevant, trending, and related keywords that boost traffic.

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A small business’ step-by-step guide to dominating local search in 2021

Incorporate local SEO techniques into your marketing strategy to increase online visibility for local search.

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Image SEO: Best practices and tips for optimization

CannonDesign’s Vice President, Communications Director shares some key image SEO tips and best practices to help you use images as an asset in your SEO strategy.

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