How to get international insights from Google Analytics
Google Analytics is powerful but the sheer volume of data available can make finding usable insights tough. 10 tips for using it for international SEO.
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Homepage Sliders: Bad For SEO, Bad For Usability
One of the most prevalent design flaws in B2B websites is the use of carousels (or sliders) on the homepage. Carousels are an ineffective way to target user personas, which ends up hurting the site’s SEO and usability. In fact, at the recent Conversion Conference in Chicago, about 25% of the…
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