Demoed at Google I/O: AMP cache URLs showing publisher’s URL instead of Google AMP URL

Want to see how the new AMP URLs work in search? Google demoed showing the publisher’s URL over the Google AMP cache URL.

The post Demoed at Google I/O: AMP cache URLs showing publisher’s URL instead of Google AMP URL appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

New AMP features announced for geotargeting content, as well as some GDPR support

The Accelerated Mobile Pages project released a new “amp-geo” component and full support for the “amp-consent” component which may help some publishers address GDPR compliance

The post New AMP features announced for geotargeting content, as well as so…

Google’s AMP Project announces new consent component ahead of GDPR compliance deadline

Development of a new Accelerated Mobile Pages (AMP) component enabling publishers to acquire user consent is underway and accepting comments.

The post Google’s AMP Project announces new consent component ahead of GDPR compliance deadline appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Mobile speed case studies: Push for faster page loads

If you are not feeling the need for speed, don’t be surprised if your site stalls. Contributor Anthony Muller shares three case studies showing why now is the time to make your web pages load like lightning.

The post Mobile speed case studies: Push for faster page loads appeared first on Search…

Please visit Search Engine Land for the full article.

Google News Initiative kicks off with Subscribe With Google, other efforts

Subscribers will see articles from their subscribed publications higher in the search results and be logged in to those publications across devices.

The post Google News Initiative kicks off with Subscribe With Google, other efforts appeared first on …

Google AMP team launches ‘Render on Idle’ to load ads faster when browsers sit idle

The feature works automatically with DoubleClick AMP ad tag and for ad networks using Fast Fetch.

The post Google AMP team launches ‘Render on Idle’ to load ads faster when browsers sit idle appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed

One tools shows how a site stacks up against the competition on mobile. The other aims to drive home the impact mobile speed can have on the bottom line.

The post Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed appeared first on Search…

Please visit Search Engine Land for the full article.

Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits

According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social.

The post Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits appeared first on…

Please visit Search Engine Land for the full article.

Making website speed and performance part of your SEO routine

Monitoring webpage performance is key to avoiding setbacks when algorithms change. Contributor Bobby Lyons points out ways to adapt everyday SEO activities so a website will thrive regardless of algorithm updates.

The post Making website speed and per…

Google announces AMP for Email – delivering Accelerated Mobile Pages experiences to your inbox

The new spec is available through the Gmail Developer Preview, with support in Gmail slated for later this year.

The post Google announces AMP for Email – delivering Accelerated Mobile Pages experiences to your inbox appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

The need for speed: Google dedicates engineering team to accelerate development of WordPress ecosystem

Google’s partnership with WordPress aims to jump-start the platform’s support of the latest web technologies — particularly those involving performance & mobile experience. And they’re hiring WordPress experts.

The post The need for speed: Google dedicates engineering team to accelerate…

Please visit Search Engine Land for the full article.

Google’s Page Speed Update does not impact indexing

In response to questions raised in the community, here’s clarification about how indexing is impacted by the Google Page Speed Update.

The post Google’s Page Speed Update does not impact indexing appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.

Will AMP improve your rankings? How to set up an AMP test

Wondering if AMP is worth the investment? Columnist Stephanie LeVonne walks through how to set up a test to determine what kind of boost, if any, you can expect from implementing AMP across your mobile site.

The post Will AMP improve your rankings? Ho…