Organic reputation management & brand protection

Guidelines for understanding, keyword by keyword, what you need to do to maximize your branded traffic. All you’ll need is Google Search Console and as many days of data as possible.

The post Organic reputation management & brand protection appeared first on Search Engine Watch.

Brand TLDs vs .com (part two): How can brands benefit from a .brand domain?

In part one a few weeks ago, we discussed what brand TLDs (top level domains) are, which brands have applied for them, and why they might be important. Today, we’ll take an in-depth look at the potential benefits for brands, and explore the challenges brand TLDs could help solve.

#adtechANZ: Emotional Intelligence: Balancing Data and Creativity

Next up here at #adtechANZ is Ben Cooper, Group Innovation Director at M&C Saatchi. Ben believes we’re at an intersection right now where BIG DATA has been a buzzword for a couple of years. Everything is moving towards this quantified self, where we are almost predicting the future. However Ben has found that the times […]

Post from Annabel Hodges on State of Digital
#adtechANZ: Emotional Intelligence: Balancing Data and Creativity

Friday Talk: David Meerman Scott About Getting Attention

We are all trying to get attention. And the way we get that attention is changing. Successful author David Meerman Scott talks about that in this Friday Talk.

Post from on State of Search
Friday Talk: David Meerman Scott About Getting Attention