Four ways to improve page speed and master Core Web Vitals
Google just updated its search algorithm, making it the perfect opportunity to boost your site’s page rankings with these Core Web Vitals tips
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The Power of Exponential Growth | Data Viz to Simplify Complexity
There has been a lot of heartbreak around the world with the CV-19 pandemic. This chart, from NPR, illustrates some cause for optimism. It shows the 7-day average new cases per day across the world. It is crucial to acknowledge what’s hidden in the aggregated trend above: The impact on individual countries is variable. A […]
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Three uncommon on-page SEO analysis techniques (That move the needle)
These three needle-moving on-page SEO analysis techniques will boost your search engine rankings, grow your audience, and push you ahead of the pack.
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The Really Useful UX Guide For Marketers
Read this really useful UX Guide For Marketers that explains how the customers view your brand in terms of quality, aesthetics, useability and so on.
Post from Milosz Krasinski
Five ways to improve your website’s bounce rate (and why you should)
According to Google, 53 percent of mobile site visitors leave a page that takes longer than three seconds to load. Five ways to make them stay and convert.
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Why bother with user experience: UX tips for SEO experts and business owners
The most important steps to focus on for your customers when trying to improve your UX for SEO. Search query, design, navigation, snippets, content, etc.
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Google RankBrain: Clearing up the myths and misconceptions
It’s been nearly 3½ years since Google announced RankBrain, but we have little detail about how it works. Here’s what we actually know–and what is myth.
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Top trends to increase value for paid search spend
Kenneth Andrew of BingAds gives us tips for how to get more value from our paid search spend. Are you keeping up with these industry trends?
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Data Driven Approach to A/B Testing
While math and design may seem like uncommon partners, our philosophy at Seer is to always use as much data as possible to drive design decisions—especially when it comes to A/B testing.
A data driven approach to A/B testing means preparing for success by 1) anticipating potential hurdles and 2) ensuring that you have definitive benchmarks to measure results.
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Google Activity Cards: Inviting users to be better connected with their past search activity
Google activity cards, released Jan 9, are the next step in the company’s journey toward making the SERPs even more intuitive, tailored, and useful.
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14 ranking signals you need to optimize for in 2019
Top ranking factors for mobile-first indexing in order to dominate search in 2019, segmented by relevance, content, backlinks, and user experience.
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Deliver Personalization with New Features in Google Optimize
Google Optimize new feature set, Personalization Experiences, introduces the ability to (yup, you guessed it) personalize your website based on user actions, attributes, and behaviors.
What is the New “Personalization” Experience in Google Optimize?
Google Optimize is Google’s free testing experiments tool.…
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UX Checklist Series: Landing Page Design
Landing pages are important lead generation tools that have two main goals: 1) provide users with the critical information needed to make a decision, and 2) provide a clear path to act.
While the success of a landing page is greatly dependent on the au…
5 UX tips for better SEO results
Unlike content and links, RankBrain is influenced by behavior metrics that indicate that users actually find a site to be useful — i.e. user experience (UX). Without UX, you won’t be able to maximize the SEO performance of your website.
SEO 101: 11 tips you need to know when you optimize your site
SEO can help you increase the traffic to your site and improve the user experience. Here’s how to start optimizing your pages.
Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!
By every indicator available, ecommerce is continuing to grow at an insane speed. Although it may seem impossible to imagine with ecommerce already totaling up to 5% of overall commerce, there’s astronomical growth still to come. Still, I’m heartbroken that some the simplest elements of ecommerce stink so much. It is 2018—why are there still […]
The post Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates! appeared first on Occam’s Razor by Avinash Kaushik.
How to reduce your site’s bounce rate
Bounce rate is a metric that gets a lot of press and for good reason. It often serves as a strong indicator that your website is not engaging the user, ultimately meaning that they leave a page without interacting with it. Simon Ensor offers a refresh on some key actions you can undertake to improve bounce rate for your site.
Unsexy Fundamentals Focus: User Experiences That Print Money
Like me, I’m sure you are working on complex challenges when it comes to data. Multi-petabyte data warehouses. Multi-touch, cross-channel attribution analysis. Media mix modeling. Predictive analytics. Human-centric analysis. Oh, and let’s not forget the application of machine learning to every facet of your work. It is genuinely fun to work on these opportunities. They’re […]
Unsexy Fundamentals Focus: User Experiences That Print Money is a post from: Occam’s Razor by Avinash Kaushik
4 under-the-radar UX flaws that are killing your conversion rate
As all business owners who operate an ecommerce website know, it can take a while to hit full stride in terms of conversion rate. But what if your UX is turning people off? Here are 4 UX flaws that might be killing your conversions.
5 UX best practices for a search engine focused website
Your website visitors have specific problems, and they use search engines to find the answers they seek. Once they locate a website that answers their questions, they expect to view the answers quickly and easily. This is why it is essential that SEO and UX complement each other to produce results.