Why URL Redirects Are So Important to SEO and Your Website

A dive into 301 redirects for the less “tech savvy” First and foremost, following best practice when it comes to a redirect, whether that’s one URL or hundreds, is going to save a lot of headaches and hard work spent optimising your website. It’s very easy to lose site integrity, SERPs ranking, even customers through bad user experience, by simply having URLs that don’t connect the dots or lead to that quarrelsome 404.  Don’t leave users questioning the stability and candor of your website and services because of a missed URL hindering a campaign or a link shared some time…

Post from Lauren Irwin

The Benefits Of Participating In Our Professional Search Community

As a search and internet marketer, it’s easy to get caught up in the day-to-day work with our employers and clients, as well as the task of keeping up with the latest developments from search engines, social media platforms and industry tools. Today, I’d like to step back from this and…

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