Making the argument for nofollow links in SEO
Making the case as to why your SEO team should pursue or at least respond to opportunities even though the result will be another nofollow backlink.
The post Making the argument for nofollow links in SEO appeared first on Search Engine Watch.
Crowd marketing: A link building method that only 2% use to rank higher on Google
Discover why crowd marketing as a link building strategy is still useful in 2020, the best practices to apply, and things to be aware of. Stay tuned!
The post Crowd marketing: A link building method that only 2% use to rank higher on Google appeared first on Search Engine Watch.
Ways to improve your link building
With the right strategy in place, link building can be the perfect way of building strong authority to increase longer term, sustainable organic visibility. With so many different approaches, we take a look at the best ones to improve your site.
7 subtle on-site issues no SEO should miss
Your on-site SEO could be broken without you realizing it. We all know some of the basics: content is king; users come first; avoid thin content, keyword stuffing, above-the-fold advertising, etc.
But not all on-site SEO issues are so obvious. Here are seven on-site issues that are very easy to miss.
Guide to Google ranking factors – Part 9: outbound links
This week in our series of Google Ranking Factors: outbound links.
Complete guide to meta tags in SEO
A completer introduction to all the meta tags a webmaster may need when creating or optimising a webpage for SEO.
Is it game over for PRs when it comes to link building?
Alex Jones from Hallam Internet shared a new case study around an outbound PR campaign, focused on bloggers. The campaign sought to attract the attention of a bunch of highly relevant bloggers, as well as, hopefully, a few links.
Six of the most interesting SEM news stories of the week
Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.
Why Sites Shouldn’t Put Nofollow on their Outbound Links
I’ve wanted to blog about this for a while now, but was never quite sure what to say and how to say it. But after being directly affected by it twice recently, I decided “enough is enough”… From what I can see, more and more publishers are seemingly applying rel=”nofollow” on their outbound links, meaning […]
Post from Steve Morgan
Infographic: What Is The Nofollow Tag; When & How To Use It
The nofollow tag is a way publishers can tell search engines not to count some of their links to other pages as “votes” in favor of that content. Why would publishers need to block such votes? Doing so can help them avoid problems with search engines believing they are selling influence…
Please visit Search Engine Land for the full article.
Google’s Matt Cutts: NoFollow Attributes On Internal Links Don’t Hurt But Generally Don’t Do It
In a video, Google’s head of search spam, Matt Cutts published today Matt answered the question, “Should I use rel=”nofollow” on internal links to a login page?” Matt Cutts basically said you shouldn’t but said it won’t hurt you if you did. Matt said,…
Please visit Search Engine Land for the full article.
Google’s Matt Cutts: Nofollow Links Won’t Hurt You Unless You Are Spamming At A Huge Scale
In a video released today on the Google Webmaster Help YouTube channel, Google’s head of search spam, Matt Cutts said typically links that are nofollowed can’t hurt your rankings in Google. That being said, while most cases are that links that have the nofollow attribute on them will…
Please visit Search Engine Land for the full article.
Google’s Matt Cutts: I Recommend NoFollowing Links On Widgets
Matt Cutts, Google’s head of search spam, posted a video answer this morning strongly recommending those who place widgets on their site or those who distribute widgets should place a nofollow on the links within the widget code. Matt Cutts said, “I would recommend putting a nofollow,…
Please visit Search Engine Land for the full article.