Google Webmaster Tools Now Provides Broader & More Diverse Link Data

Google announced today that the link data within Google Webmaster Tools is much broader, more diverse cross-section of links. What does that mean? Well, instead of showing you links in alphabetical order, exported in “lexicographical order” – Google is now showing you sample links…

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Google’s Matt Cutts: Nofollow Links Won’t Hurt You Unless You Are Spamming At A Huge Scale

In a video released today on the Google Webmaster Help YouTube channel, Google’s head of search spam, Matt Cutts said typically links that are nofollowed can’t hurt your rankings in Google. That being said, while most cases are that links that have the nofollow attribute on them will…

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Google: We Prefer To Assess Reconsideration Requests On Links Within Webmaster Tools However…

What does a webmaster do when they receive a manual action from Google telling them they have a penalty because of paid or bad links pointing to their site? Google has told us back in June that you should use Google’s “links to your site” report within Webmaster Tools to analyze bad links pointing…

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Google: Links In Press Releases Should Use Nofollow Like Paid Links

Friday we broke the news that Google updated their link schemes webmaster guidelines. Now that the dust as settled, I aimed at getting more clarification on what Google meant by the new example around keyword rich anchor text links within articles or p…

Google Warns Against Large-Scale Guest Posting, Advertorials & “Optimized Anchor Text” In Press Releases

Google has quietly updated the link schemes document under their Webmaster guidelines to add large-scale guest posting, advertorials and optimized anchor text in articles or press releases to the list of types of links that violate their guidelines. Th…

Google Webmaster Tools “Links To Your Site” Reporting Bug

Last week, we began seeing complaints of the Google Webmaster Tools “Links To Your Site” report showing 80% or less of the number of links that should be displayed. Yesterday I noticed the issue the issue myself and today, Google confirmed this is a reporting bug. In short, tons of…

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Google’s Matt Cutts On Common Disavow Link Tool Mistakes

Google’s head of search spam, Matt Cutts, posted a new video discussing some of the more common mistakes when using the disavow tool. Here are the six most common mistakes, note, the first one is by far the most common mistake out of all of them. (1) The file you upload should be a regular…

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