Perplexity AI: Exploring AI-powered search beyond Google
Perplexity’s AI-powered search experience challenges Google’s model by delivering conversational answers, citing sources and more.
How to survive the search results when you’re using AI tools for content
Avoid the pitfalls and enjoy the benefits of AI content creation. Adopt a collaborative approach that blends technology and human expertise.
Google CEO on the evolution of Search and SGE
Sundar Pichai believes Google can provide AI-generated answers while also helping users navigate to websites for information.
7 ways to use generative AI in PPC
Practical tips for incorporating generative AI into PPC copywriting, keyword research, account structure building and audience analysis.
7 steps to scale your content creation process in the world of AI
Drive engagement and growth by crafting high-quality, AI-enhanced content that resonates with your audience.
How to use Google Gemini to improve SEO operational efficiency
From creating SOPs to managing cross-functional teams, find out how Gemini can help drive efficiency in your digital advertising endeavors.
10 ChatGPT prompts for digital marketers by Digital Marketing Depot
Get best practices for interacting with AI and learn how to leverage it to boost productivity, creativity, and strategic thinking.
Turn data into meaningful customer moments by Edna Chavira
Unify customer data into a single view to drive true personalization without relying on third-party tracking.
Teaching writers when and how to use generative AI to create helpful content
Dive into a framework for teaching writers to use AI tools effectively while preserving expertise, factual accuracy and audience needs.