How User Intent Will Forever Inform Successful Keyword Strategies

Forget trying to keep up with the thousands of algorithm changes that happen every year. Focus on what really matters and you’re golden.

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Google Goes All-In With “OK, Google” Hands-Free Search

The evolution of voice-controlled search into a virtual personal assistant took another step forward with Google’s announcement that all Android-powered devices (KitKat or above) will now respond to the “hotword” OK, Google. Users can initiate a search or control and carry out any…

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DeepMind Buy Another Google “Moonshot” Of Sorts

Re/code offers some additional insight into the $400+ million acquisition of artificial intelligence (AI) startup DeepMind that was reported last week. The people at DeepMind will apparently work with the search team at Google but not exclusively: Or a…