SEO Presentations Are Loaded With Empty Statistics
Empty statistics are white noise. They are data that is commonly cited, perhaps even to the extent that most of your intended audience knows the information before you begin your presentation. Empty statistics can also be irrelevant or meaningless with…
How To Read Patents For SEO
Seems like everyone wants to be the first to read some fantastic patent and discover the secret to Google’s algorithms. If only it worked that way. If only it were that easy. If only some people weren’t consumed by hubris, announcing great …
Understanding how users, not algorithms, search online will help your SEO
Studying how end users, not algorithms, search for solutions online can help improve your SEO efforts.
How UX designers and SEOs can work together
There’s been an awkward separation between UX and SEO in previous years, and it’s always difficult to move past an ‘us and them’ mentality. But if your business is going to be on track for success, then both need to be working in harmony.
Imitating search algorithms for a successful link building strategy
When doing a link building strategy – or any other type of SEO-related strategy, for that matter – you might find the sheer amount of data that we have available to us, at a relatively low cost, quite staggering.