8 steps to maximize success during global site migrations
Ensure SEO is deeply integrated from the start, high-value URLs are preserved and monitoring occurs across all language/market sites.
Yandex search engine sold in $5.2 billion deal
The sale follows a tumultuous period that began with Russia’s invasion of Ukraine. A consortium of Russian investors now owns Yandex.
The Impact of IP Host Location on Your Site SEO
Back in February I contacted WPengine to ask if we could upgrade to PHP 5.5. With WPengine (and the way we’ve set up our DNS) this upgrade involved an IP address change in Builtvisible.com’s a-records. Following this change, I saw a drop in SEO visibility in our UK rankings so, I investigated. Sure enough, Searchmetrics […]
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Localisation Not Translation: Getting the Right Recipe for International SEO & Content
I joined the ranks at Builtvisible back in August last year; a time when a series of challenging projects for a variety of clients in the international sphere were moulding into shape. In the short space in between late last summer and now, we’ve undertaken a number of projects from international keyword research and content […]
The post Localisation Not Translation: Getting the Right Recipe for International SEO & Content appeared first on Builtvisible – A Creative Digital Agency.
How To Improve International Website Conversion
If you’re serious about growing your business internationally, you need to consider some key factors to boost international website conversion.
Post from Gemma Birch
Key Considerations for International Social Media
International Social Media campaigns can bring many benefits to a global business, if they are managed properly. There are some basic principles you can follow to ensure all your social activity adds value to your brand.
Post from Gemma Birch on State of Digital
Key Considerations for International Social Media
4 Global Search Statistics That Really Matter
We hear a lot of facts and figures – but which ones really matter? These are some global digital statistics worth paying attention too!
Post from Gemma Birch on State of Digital
4 Global Search Statistics That Really Matter
Maximising the Marketing Potential of Local Customs and Traditions
Last week in the UK, you couldn’t walk into a shop without seeing a huge pile of (fairly dangerous looking) fireworks taking centre stage, and I received a variety of email communications with some (often tenuous) links to the British tradition of standing around a bonfire and watching fireworks on 5th November. This made me […]
Post from Gemma Birch on State of Digital
Maximising the Marketing Potential of Local Customs and Traditions
Free Tool ‘HowsThisLookin’ Allows Webmasters To Perform Remote Global Searches & View International Results Pages
Those internet marketers who work across multiple countries and languages may struggle with accurately tracking campaign performance in foreign countries. Webmasters can login to Webmaster Tools to filter search queries by country, but this doesn’t provide the full picture of what is…
Please visit Search Engine Land for the full article.
Spain & Search Marketing: The 7th Edition
Aleyda Solis takes us through the Spain & Search Marketing Update for August
Post from Aleyda Solis on State of Search
Spain & Search Marketing: The 7th Edition
Social Media in China – Facebook who?
If you want to target a Chinese audience through social media, forget about Facebook and Twitter. This is a guide to the top Chinese social media platforms
Post from Gemma Birch on State of Search
Social Media in China – Facebook who?
Key Considerations for International Content Creation
Creating decent content in multiple languages is going to take time and cost money, but doing it right will bring rewards.
Post from Gemma Birch on State of Search
Key Considerations for International Content Creation