Google Lens improvements ready visual search and AR for mainstream adoption
Better text recognition, lookalike search and real-time functionality are upgrades.
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Google updates mobile-friendly test, rich results test tools to better support JavaScript sites
Is your site heavily built in JavaScript? No worries. Google just updated two of its popular tools to support it.
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Google announces ads updates for app developers at Google I/O
Google says 94 billion apps were downloaded from Google Play last year.
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Google Assistant takes center stage at I/O, search takes a back seat
Search only mentioned twice in a nearly two-hour keynote that saw a long list of announcements.
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First batch of Google mobile-first indexing notifications goes out today
Achievement unlocked! Google has begun sending out mobile-first indexing notifications to webmasters.
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Study: Majority reject ads on smart speakers
Just under 40 percent said they were open to ads if they were “relevant.”
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Google officially rolls out ‘More results’ search button on mobile
After confirming it was testing the ‘More results’ button earlier this week, Google tweeted an official announcement about its launch today.
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Google is officially testing “more results” button to load more search results
Instead of clicking to the next page of the Google search results, Google is testing a way to load more results on the same page.
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Google’s AMP Project announces new consent component ahead of GDPR compliance deadline
Development of a new Accelerated Mobile Pages (AMP) component enabling publishers to acquire user consent is underway and accepting comments.
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Mobile speed case studies: Push for faster page loads
If you are not feeling the need for speed, don’t be surprised if your site stalls. Contributor Anthony Muller shares three case studies showing why now is the time to make your web pages load like lightning.
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Waze launches ‘Local’ ads primarily aimed at SMBs and franchises
Waze has 100 million active users who spend an average of 11 hours per month in the app.
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Google begins rolling out mobile-first indexing to more sites
Sites that follow the best practices for mobile-first indexing will be migrating over now, and Google will send notifications via Search Console.
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Chat rate is the new CTR for AdWords message extensions
Google is rolling out message reporting metrics in the next few weeks for the US, the UK, Canada and other countries.
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Study: 11 voice search ranking factors analyzed
Some of the findings confirm and some upend conventional wisdom.
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Google releases Mobile Scorecard & Impact Calculator tools to illustrate importance of mobile page speed
One tools shows how a site stacks up against the competition on mobile. The other aims to drive home the impact mobile speed can have on the bottom line.
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Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits
According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social.
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Google Assistant to get multiple new languages, distribution and skills
The Assistant will soon speak 30 languages and be able to offer mobile carrier customer support.
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Google to move more sites to mobile-first index in coming weeks
Google plans to roll more sites into the mobile-first index in the near future. Are you ready?
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Making website speed and performance part of your SEO routine
Monitoring webpage performance is key to avoiding setbacks when algorithms change. Contributor Bobby Lyons points out ways to adapt everyday SEO activities so a website will thrive regardless of algorithm updates.
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How do you optimize content for a voice-first world?
Want to know how to optimize your content for voice search? Contributor Sherry Bonelli shares how to incorporate smart SEO tactics to increase the chance of being heard.
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