Social media marketing: four keys to boost lead generation and sales

Here’s how brands can succeed at digital marketing, improve search visibility, and drive business value altogether

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How brands’ domination of paid and organic search has changed with the evolution of search

With mobile search now accounting for 60% of total search volume and 20% of searches coming from voice, it is easy to say the last few years have really escalated things in the search realm. And given all the changes in the search landscape, it is more important than ever to understand how your brand’s strategy aligns.