Category: Search Video Recaps

This week, I covered the ongoing Google August 2025 spam update and how it heated up this week. Google got into hot water over saying the web is rapidly declining. Google AI Mode also said AI Mode would be the default…

This week we had our first Google spam update in 8 months, the August 2025 spam update. This update touched down very quickly, likely within 24 hours. I also posted a Google search ranking volatility status report. Google is…

This week, we did a check in on the ongoing Google Search ranking volatility. Google AI Mode expanded to 180 countries, added agentic experiences, got more personalized and gained sharable links. ChatGPT may be…

The Google search ranking volatility has not calmed down since the June core update and we are in mid-August and expecting another core update soon. Google launched the preferred sources feature for Top Stories…

This week, we covered the ongoing Google search volatility, which cooled for a bit and then got heated again. Google’s Liz Reid said that website clicks from Google are relatively stable since launching AI Overviews, but no one believes them. Google di…

Google’s search ranking volatility continues and continues, it is weird at this point. Google Search Live with video is finally rolling out. Google AI Mode added file uploads…

This week we covered the strong search ranking volatility post Google June 2025 core update and it continued through the week, with a spike on Thursday. A Pew Research study on AI Overviews shows clicks significantly drop when AI Overviews are on the…

Google’s June 2025 core update finished on Thursday after running for 16 days. It was a volatile Google update for a while with some recoveries. Google AI Mode gets Gemini 2.5 Pro and Deep Search but you need to pay…

This week we covered the ongoing Google June 2025 core update and how we are finally seeing some recoveries with the past helpful content updates, and some core updates. Google Search Console’s performance report…

This week, we finally had an official Google update, the June 2025 core update, which seemed to have kicked in on July 2nd. We also had an unconfirmed update on June 28th…

Another week and more Google search ranking volatility hits, this time on June 25 and June 26. Google promised more core updates, more often, but that did not happen. Google’s Nick Fox says he questions the AI Overview click studies and says the we…

This week we covered the ongoing Google search ranking volatility. Google is now officially counting AI Mode in Google Search Console’s performance reports, but good luck understanding it. Google is testing Audio Overviews…

This week in search, we of course covered some Google search ranking volatility. Google Search had serving issues across Google Search, Discover and Google Lens yesterday. Google’s Sundar Pichai said AI Mode…

This week we covered the ongoing Google search ranking volatility that spiked on June 4th. Have you heard of the Great Decoupling? Did Google start indexing less in late May? Google updated its ranking algorithm…

This week, we covered more Google Search ranking volatility around May 29th. Google’s CEO, Sundar Pichai, said web publishing is not dead and had a great interview with The Verge. Most SEOs are scared of AI Mode in Google…

This week was a huge week for search; between Google I/O and Google Marketing Live – it was just a lot. We had two unconfirmed Google ranking updates, one on I/O day and one on May 16th. Google announced AI Mode was…

This week, we covered, you guessed it, more Google search ranking volatility. Google also said they are rethinking its search stack from the ground up because of LLMs. Google is testing AI Overviews in more regions and languages prior to Google I/O/ Go…

This week, we covered, you guessed it, more Google search ranking volatility. Google also said they are rethinking its search stack from the ground up because of LLMs. Google is testing AI Overviews in more regions and languages prior to Google I/O/ Go…

It’s been calm for the past two weeks but we are seeing Google ranking volatility hit on May 8th. Google held another creator summit, this one in Washington, D.C. Apple said Google searches are declining in Safari, but Google said…

This week we covered the ongoing Google Search ranking volatility. I posted the big Google webmaster report for May. Google admitted in a deposition that it used its search data for Gemini AI. Google Search Console leaked that it was showing desktop da…