Seven huge, yet common SEO mistakes to avoid in 2023
Here are some of the most common SEO mistakes that could be sabotaging your online presence and how to avoid them in easy steps
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Product identifiers like SKU and GTIN are essential for ecommerce SEO
Every product you buy has — or should have — a unique code identifying it. This product identifier comes in many forms, like an SKU, EAN, ASIN, or ISBN, depending on the product, where you sell it, or the area where you live. Adding a unique product identifier to your product is essential if you […]
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How to choose a focus keyphrase for product descriptions and categories
You can set a focus keyphrase in Yoast SEO for Shopify and WooCommerce. With this focus keyphrase, you signal to the SEO app that you want to optimize this piece of content for this specific word or combination of words. There are various ways to think about this, depending on what kind of product-related content […]
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How to add global identifiers on variable products with WooCommerce SEO
Many online stores powered by WooCommerce sell products in different variations. A t-shirt, for instance, might be available in a range of colors and sizes. As a result, all these product variants might have different EANs or UPCs and other global identifiers that you like to add to the product data. In addition, you want […]
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How to handle out-of-stock products for ecommerce SEO
As an online store, you want to sell as many units of your products as possible. But, every online store will eventually reach a point where products run out of stock. Then comes the big question: how should you handle these out-of-stock products properly for ecommerce SEO in your WooCommerce or Shopify store? As in […]
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6 reasons why the Yoast SEO Shopify solution will boost your rankings!
Our mission at Yoast is ‘SEO for everyone’ and we believe that Shopify users can benefit a lot from SEO. That’s why we recently launched an app that helps you attract more people to your online store on Shopify: The Yoast SEO for Shopify app. What makes this app stand out is that it’s been […]
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How the right Shopify SEO tools can boost your traffic
One of the ways to draw more potential customers to your online store is by using SEO. And believe us when we say that there’s a lot you can do yourself when it comes to SEO. But getting started and spending enough time on it is tricky when you’re running a business. That’s why it […]
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How to become a Shopify SEO expert
Becoming a Shopify SEO expert is on lots of people’s to-do list. Maybe you have a Shopify store of your own, and you’re wondering if you really need to hire someone to do it for you. Or perhaps you’re interested in becoming an SEO expert and hiring your services out to other Shopify store owners. […]
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How to add a blog to your Shopify store
You’ve just set up your new online store on Shopify. Or maybe you’ve already been on Shopify for a while. Regardless of how new your Shopify store is, you probably want to attract some more people to your website. A great way to draw people in is by creating content that they’re searching for online. […]
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Ecommerce SEO: how to sell more online
You’ve probably noticed that ecommerce has grown into this huge thing. In the pandemic years, the growth accelerated even more as people did more of their shopping from the safety of their own homes. In Q2 2020, customers in the US spent $1 in every $5 online — a rise of over 44% from the […]
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Get more sales on Shopify with these 14 tips
If you’ve got a store on Shopify, getting more sales is sure to be one of your goals. But securing those sales relies on more than just your product pages and the ‘add to cart’ button. There are loads of things you can do to increase your sales, and these opportunities arise at every step […]
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7 tips to get more traffic to your Shopify store with SEO
You’ve got your Shopify store up and running, so now it’s time to welcome that traffic! Just roll out the red carpet and get those customers rummaging through the virtual shelves. Easy, right? Getting a decent amount of traffic is the hardest part of running an online store. Luckily, SEO can help you bring a […]
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How to build exceptional product pages in Shopify
If your online shop is hosted on Shopify, you’ll know that it helps you easily manage your online shop and make sure it looks good. However, picking a fresh design is not the only thing you need to think of when it comes to your pages. Sure, it helps when people are impressed by the […]
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How to get your Shopify store on Google
Getting a site online isn’t hard anymore these days. Tools like Shopify aim to make this process as easy as possible. But before you can start thinking about ranking, you need to make sure Google knows your site exists. So, once a site is online, how can you let Google know your site is online? Here, you’ll discover how to get your Shopify store on Google. […]
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Today we’re officially launching Yoast SEO for Shopify
It’s finally here, the official release of our newest product: Yoast SEO for Shopify. The app that can help Shopify users with the SEO of their online store. Not only can our Yoast SEO app help you optimize product pages in Shopify, but it also helps you write great blog posts in Shopify. Making you […]
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Shopify SEO: the ultimate guide
In just a couple of years, Shopify has become the leading online shopping platform. It has become something of an anti-Amazon, helping small and large retailers worldwide run successful online stores with minimal effort. Although Shopify makes everything easy, there’s a lot you can do to improve the SEO of your online shop. In this […]
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Yoast SEO for Shopify! Whaaaaaat?
By the end of this month, we’ll launch a Yoast SEO app for Shopify! That’s huge news! In this post, we’ll explain why we chose to build an app for Shopify. We thought long and hard about it. And it took some time and effort to build it as well. I’ll discuss some business reasons […]
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We have big news: Yoast SEO is coming to Shopify!
For over 10 years, Yoast SEO has helped WordPress users all around the world with their SEO. And we’re quite proud to say that with more than 12 million active users, it’s one of the most popular SEO plugins in the WordPress community. We’re not going anywhere, our WordPress plugins will remain one of our […]
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How to write great product descriptions in Shopify
How you describe your product can make or break a sale. A unique product description gives you a chance to stand out from all those stores that use the descriptions provided by the manufacturer. It helps build trust with the audience, taking away any reservations about the product or your Shopify store. Find out how […]
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