Survey: 85% Of SEOs Shoot For 1-5 New Local Reviews Per Month

Managing reviews and reputation isn’t a new discipline for search consultants and agencies to focus on, but it is gaining prominence as reviews take on more significance in the world of local search. Consumers consult online reviews more regularly in their research process and put an…

Please visit Search Engine Land for the full article.

Ingress: Is Google’s AR Game A Stealth Local Data Effort?

I recently got a new Android phone and found a little card in the box advertising Ingress, the “massively multi-player location-based alternate reality game from Niantic Labs at Google.” Ingress had slipped past my notice despite Greg Sterling’s mention of it nearly a year ago….

Please visit Search Engine Land for the full article.

8 Keys To A Successful Local Business Website

A company website is the core of most local businesses’ online presence. In fact, more than half of all SMB online marketing service dollars are spent on the Web presence category, including Web design and hosting, according to a Borrell Associates study released late last year. Yet, despite its…

Please visit Search Engine Land for the full article.