Cross-channel and cookieless: How measurement will evolve in 2021

The role of viewer fragmentation, the deprecation of third-party cookies, consumer privacy, and walled gardens in future measurement solutions.

The post Cross-channel and cookieless: How measurement will evolve in 2021 appeared first on Search Engine Watch.

Leveraging customer data and AI to drive ecommerce growth in 2021

Qubit’s Chief Revenue Officer Tracey Ryan O’Connor discusses pandemic-related ecommerce growth and the takeaways brands should consider this year

The post Leveraging customer data and AI to drive ecommerce growth in 2021 appeared first on Search Engine Watch.

Customer experience optimization (CXO) for online stores: Three proven SEO tactics

SEO and customer experience go hand in hand. These three SEO tactics won’t just fetch you higher rankings but also improve your customer experience.

The post Customer experience optimization (CXO) for online stores: Three proven SEO tactics appeared first on Search Engine Watch.

How to create a consistent omnichannel customer experience

With competitors nipping at your heels, your customer experience quality is vitally important. Here’s how to make it great across every channel.

The post How to create a consistent omnichannel customer experience appeared first on Search Engine Watch.