How to Create CASE Statements in Google Data Studio

This post was originally published in 2019, and last updated December 2021.

If you’re used to creating Segments and Advanced Filters in Google Analytics, and you’re using Google Data Studio to visualize your data, this post is for you.

There are serious limitations to Google Data Studio’s ability to understand, interpret, and apply your filters and segments from Google Analytics.…

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How to Work on a Draft in Data Studio While Viewers See a Published Version

Data Studio can be an extremely powerful tool for making business decisions — used by marketers, business execs, and anyone who wants to leverage data visualization for reporting and analysis. 

Need a refresher on what exactly Google Data Studio is and how to use it?

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Google Data Studio: What It Is & How to Use It

This post was originally written by Seer Alumni and published on June 12, 2017.
It was updated on June 30, 2020 by Aniqa Anwar.


What is Google Data Studio?

Google Data Studio (GDS) is a great, free data visualization tool (note my use of the phrase data visualization tool, as opposed to business intelligence tool here) that lets you build interactive dashboards, and customized, beautiful reporting.

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Google Maps Update for Data Studio: What It Is & How to Use It

What Happened?

You Can Now Use Google Maps in Data Studio Visuals

On May 1, 2020, Google announced that you now have the ability to add Google Maps to Data Studio reports. They’ve taken the familiar maps interface and made it available to let viewers see your data in a whole new geographic dimension.…

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Data Studio Template for Monitoring Cross-Channel Regional Trends

This post was written by Chanton Phan & Claire Dabney

In the past ~two months since the national stay-at-home order was declared, we’ve seen businesses scramble to adapt to rapidly changing customer demands and behavior in the ‘new normal’. But if businesses are not fueling their evolution with their own data, these efforts are very much a best-guess.…

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Does Google Data Studio Sample Google Analytics Data?

Google Data Studio, a free online data visualization tool, connects to a multitude of data sources including Google Analytics.

If you have a very high volume of Google Analytics data, and use Data Studio for reporting and analysis, it’s possible you may experience data discrepancies between what the Google Analytics interface displays and what you see in Data Studio.…

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