Leveling the playing field: Ahrefs’ free product to help content creators compete in Google
While Google faces lawmakers with antitrust cases, it continues making billions from search result ads. Big players invest heavily in professional SEO but small businesses, nonprofits, and educational institutions struggle to get the organic traffic that their websites deserve. Ahrefs’ Chief Marketing Officer explains how.
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How to become a master of featured snippets
Right now, featured snippets can give you an almost unfair advantage in the search engines.
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Free resources to grow your business during lockdown
Adapting to change is the way forward. Free online resources add value, promote business growth and improve marketing strategies during and after the pandemic.
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Tracking your Ahrefs Domain Rank (and your competitors) over time in Data Studio
How to track your Ahrefs DR (and your competitors) over time in Data Studio. John Warner shows us how including a walkthrough and copyable prefilled sheet.
Post from John Warner
Digital marketing strategy guide for B2B industrial manufacturers
Most of the time, people that gather information to find suppliers are engineers, managers, and CEOs. How to create a content strategy that speaks to them?
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What defines high-quality links in 2019 and how to get them?
Assertive Media’s 2018 study of 230 UK link-building agencies found that nine out 10 used unscrupulous techniques. So, what makes a high-quality link?
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SEO case study: How Venngage turned search into their primary lead source
In Nov 2017, Venngage enjoyed 275,000 visitors a month from organic search traffic. Today (16 months later) it’s 900,000. Details of how they did it.
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Google featured snippets: A short guide for 2019
Why do “lower authority” sites beat out higher ones for featured snippets? Why are images sometimes from other sites? What kind of content ranks?
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Eight tools you need for backlink generation
According to a study by Backlinko, the number of domains linking to a webpage “correlated with rankings more than any other factor”.
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Five proven content formats to maximize link acquisition with digital PR
14 stellar examples of distinctly link-worthy digital PR campaigns, broken into five specific categories of content formats.
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4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis
You can never have enough of SEO research tools. 4 great Ahrefs and SEMrush alternatives / supplements are Serpstat, Rankedy, SpyFu, and CognitiveSEO.
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How to create an optimized career page for your website
We look closer at the do’s and don’ts on how to create an SEO optimized career page for your website.
ClickZ Enterprise SEO Tools Buyers Guide: Ahrefs Review
Within the ClickZ enterprise SEO tools buyers guide, Ahrefs received positive scores in all major categories. In particular, it was praised for the depth and reliability of the data it provides for keyword, backlink, and technical SEO analysis. Below, we have rounded up the highlights from the full buyers guide to enterprise SEO tools.
Tools to assist your SEO check-up
Whether you are new to SEO and looking for a litmus test of your website’s health, or have an ongoing campaign that may need a little refreshing, it’s always a good idea to perform regular check-ups or audits. Simon Ensor reviews some of the tools you can use to provide indicators of success, or areas for improvement.
Imitating search algorithms for a successful link building strategy
When doing a link building strategy – or any other type of SEO-related strategy, for that matter – you might find the sheer amount of data that we have available to us, at a relatively low cost, quite staggering.
Down With Toolbar PageRank And Up With… What?
I’ve never been a big fan of Google’s Toolbar PageRank (TBPR) because, as you may know, it’s a metric that isn’t updated very often. It’s also been thrown around too much as a metric that gauges quality — and I’ve been doing this long enough to know that…
Please visit Search Engine Land for the full article.
White Paper: An Analysis of Link Metric Distributions
In this white paper you can find an exploratory analysis of the distribution of link metrics using box plots and scatter diagrams. A comparison will be made among the quality metrics of MajesticSEO, MOZ and Ahrefs, along with a study of how they correlate with each other.
Post from Bas van den Beld on State of Digital
White Paper: An Analysis of Link Metric Distributions