COVID-19 and Pharma paid search: How should SEM marketers optimize amid the changing landscape?

Pharma search engine marketers want to know how the COVID-19 pandemic is impacting the search messaging landscape and how they can adapt their SEM strategy. Ian Orekondy, Founder and CEO of AdComplyRx shares his data-backed analysis.

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The best-kept secret to maintaining and defending the top spot with paid search

Pumping more money is not the solution. BrandVerity’s CEO helps you learn the essential techniques to maintain your position one in paid search listings.

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Coronavirus and the paid search sector: How businesses are gearing up to come out the other side

How is the paid search sector weathering the coronavirus storm? Luke Richards spoke to Adthena’s VP of marketing about questions C-level executives are asking and their plans.

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Search specialist shares five ways to adapt your search strategy in uncertain times

An expert’s view of how the current world scenario has impacted users and advises how businesses can adapt their search strategy during this tricky time.

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