Diagnosing a traffic drop? Just breathe!
A traffic drop or decline is something all of us have come across on multiple occasions. Here’s how to diagnose and deal with it
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How to increase organic traffic: 14 Practical tips
Inna Yatsyna encompasses 14 practical steps to drive organic website traffic and get long-lasting results in sales and income.
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Experiment Shows Up To 60% Of “Direct” Traffic Is Actually Organic Search
Everyone knows that browsers don’t always report where visitors came from when they arrive at a website. When they don’t report where they were in the Hypertext Transfer Protocol (HTTP) referrer header, often the traffic is considered “Direct” — which really means,…
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Uncloaking Keyword-Specific Organic Traffic To Your Site In The Not Provided Era
Google recently released news that it is now moving to encrypt all organic search activity. This means that analytics programs will no longer be able to report on keyword terms that drive organic traffic from Google, instead noting the data as being “not provided.” This could be…
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PLAs: Cannibals? Allies? Or Both?
The spectacular growth of Product Listing Ads (PLAs) over the past 2-1/2 years has been a boon for Google and advertisers as well as for consumers. This growth was spurred by the visual appeal of the ads themselves, by Google’s increasing sophistication in serving the right PLAs for the right…
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