6 AdWords metrics you should optimize for better ROI
Google AdWords plays an important role in the success of businesses, and companies should optimize their AdWords campaign to the greatest possible … read more
How To Use The New AdWords Estimated Cross-Device Conversions
A couple of months after the paid search world had to transition to AdWords Enhanced Campaigns in the name of simplified and more relevant cross-device ad management, we are finally getting some initial food for thought with regard to cross-device performance. I called it the “next frontier…
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