4 Days Before Deadline, Google’s Larry Page: 75% Of Active AdWords Campaigns Are Enhanced

On today’s quarterly earnings call, Google CEO, Larry Page, addressed Enhanced Campaigns and noted that nearly three quarters of AdWords campaigns have migrated. Page said: “… we want to make advertising super simple for customers. Online advertising had developed in very device…

Please visit Search Engine Land for the full article.

Google Earnings: Q1 Revenue Rises And Paid Clicks Up 20% Though CPC Slips 4% YoY

Google announced their Q1 2013 earnings today, and as many analysts expected, the company posted revenue gains over the previous year.  Revenue rose  31% year-over-year  to $13.97  billion for the quarter, beating expectations. Here are the highlights: Paid Clicks — Aggregate paid clicks,…

Please visit Search Engine Land for the full article.