SRO & Grounding Snippets
Source: dejan.ai/blog/category/ai-seo/sro/Author: Dan Petrovic, DEJAN AIPosts analyzed: 5 (Sep 2025 – Feb 2026) What is SRO? SRO — Selection Rate Optimization — is a new discipline coined by DEJAN that addresses visibility in AI-powered search (Google AI Mode, Gemini Chat, AI Overviews). It is the AI-native successor to traditional SEO click-through-rate optimization. The core premise: […]
What extraction method is Google using to build grounding snippets?
I’ve been reverse-engineering Google’s Gemini grounding pipeline (AI Mode, Gemini Chat…etc) by examining the raw groundingSupports and groundingChunks returned by the API. Specifically, I’m interested in the snippet construction step, the part where, given a query and a retrieved web page, the system selects which sentences to include in the grounding context supplied to the […]