Can Google Assistant and Voice Search Really Help Those Who Need it the Most ?
The RNIB states that in the UK, there are over 2 million people living with sight loss. This number is expected to rise to nearly 4 million by 2050. But what is being done in terms of voice search to help these people access the internet?
Post from Jo Turnbull
Five most important search marketing news stories of the week
Welcome to our weekly round-up of all the latest news and research from around the world of search marketing and beyond.
Voice: the future of next-gen search – expert predictions
Recently, SEMrush had a roundtable discussion on voice search with three industry experts: Will Critchlow, Chris Marentis and Neil Walker.
Will Digital Assistants Replace Search?
Last week the latest digital assistant,Viv, was demonstrated to the public. Viv was created by the same team that developed Siri and can be solely controlled by voice. During it’s unveiling, a pizza was ordered, toppings added, paid for and delivered all through Viv. This was done without the user ever needing to use search, […]
Post from Paul Hunter
Everything you need to know about natural language search
Search engines like Google, Bing and others are making efforts to bring searching for information in line with everyday conversation with a type … read more
Google Now Comes To Chrome For Desktops & Laptops
Google’s amazing predictive search tool, Google Now, is finally being made available to people on desktop and laptop computers using the regular release of its Chrome browser. Until now, it had only been available through mobile devices or to those using beta versions of Chrome. Google shared…
Please visit Search Engine Land for the full article.
The Local Search Event Horizon: Adopt Events Markup For Your Business
This month, Google Maps just announced a new events feature appearing on Android phones which has already been appearing in desktop local search results — for some types of business, events information is now being displayed in addition to the other local profile elements. The focus on events…
Please visit Search Engine Land for the full article.
Google Now Cards Hit The Desktop For Mac, Windows and Chrome OS Users
The ever-helpful Google Now service is now available on your desktop for both Mac, Windows and Chrome OS users. This Google Now service features Google Now cards that are run through the latest Google Chrome build (Chrome Canary) and will work for thos…
Google’s Android App Updated With Google Now Improvements
Google has pushed out an update to its search app for Android devices that includes some improvements to Google Now cards among other things. The updates are available to Android 4.1+ users. They include immediate updates to the flight- and sports-rela…
Future SEO: String Entity Optimization
Imagine the future of SEO — a future in which you forget about using keywords or their synonyms multiple times on a page. In the future, this will be obsolete. Search engines of the future will provide users with answers to their queries by internally verifying validated data that link to…
Please visit Search Engine Land for the full article.
Google Now Gains Car Rental, Concert Tickets, Reminders While You Search & More
More cards have come to Google’s predictive search service, Google Now, including information to alert you to your car rentals, concert tickets and a way to set reminders related to TV shows, book releases and more, when you are searching. Car Rentals Google posted the news to its Android…
Please visit Search Engine Land for the full article.
Used To Searching For Content? Now, Content Searches For You
When it comes to search, we are accustomed to queries that are initiated client-side and not server-side. But, Google Now and similar services are altering this long-standing trend. Search, by definition, implies user-initiated actions. How is this changed by technology such as Google Now and…
Please visit Search Engine Land for the full article.
Google Reportedly Testing Local News Card For Google Now
Google is reportedly testing a local news “card” for its Google Now predictive search product. Quartz first reported on the project, and says it’s currently only being tested internally by Google employees. The revelation came from an interview last week that Quartz did with…
Please visit Search Engine Land for the full article.
Two Local & Voice Search Improvements In Latest Google Glass Update
Two search-related improvements made their way into the latest Google Glass software update. Google announced the XE7 software update last week, but the public post about it focused on the device’s first web browser and several new “OK Glass” voice commands. The detailed release…
Please visit Search Engine Land for the full article.
New Google Now Cards Include Voice-Activated Reminders
Six shiny new cards are coming for Google Now, the assistive app for Android and recently iOS devices that offers predictive information tailored to your needs. The new cards, announced at Google I/O today, are for reminders, music, TV shows, public transit, books and video games. Photo credit:…
Please visit Search Engine Land for the full article.
Google Search App With Google Now Breaks Into iTunes Top 10
When Google first released its updated Google Search app last October, it never made the iTunes top ten and, last week, wasn’t even in the top 100. But the addition of Google Now helped the app make the top ten in less than a week. Google relaunched its app last October with Siri-like voice…
Please visit Search Engine Land for the full article.
Potential iOS Market For Google Now Is 2.5X Larger Than Android “Now” Base
Google Now for iOS and Android are almost identical in their look at feel. And aside from a few “cards,” the same is true of their content. But, there are some differences behind the scenes worth noting: one of them is the fact that with its launch on iOS this morning, Google Now is…
Please visit Search Engine Land for the full article.
iPhone & iPad Users To Get Google Now, As It Comes To iOS
Previously Android-only, Google’s “predictive search” tool Google Now is now available for the iPhone and iPad. It’s part of an updated Google Search App for iOS. Google Now for iOS had been anticipated since March, when Engadget discovered a promotional video suggesting it…
Please visit Search Engine Land for the full article.
The Amazing “Google Now” — When Google Searches Before You Think To
With Google Now coming to iOS, a whole new audience using iPhones and iPads are about to meet Google’s predictive search service. It’s a feature that’s gone from interesting novelty to being downright amazing, in less than a year. Here’s a look at how the “predictive…
Please visit Search Engine Land for the full article.