Category: Google Search Engine Optimization

We had a few unconfirmed but big Google search ranking updates but we are still waiting on an official core update…

Google Search Console has a bug with its API when filtering on the searchAppearance dimension. This bug occurs when using the notEquals or notContains operators, it will only return rows with the excluded value, instead of excluding those rows.

Google added a new user agent to the Googlebot’s user-triggered fetchers documentation. The new user agent is for the Chrome Web Store named Google-CWS.

Google’s John Mueller posted a PSA yesterday, reminding SEOs and developers to verify the host name of cloud providers they are using to host images, videos, and other content. Specifically, you should use a DNS CNAME to the bucket, then verify with DN…

Google seems to have added a download option to the Google Merchant Center promotions section. when creating promotions in Google Merchant Center, the download button will be on the bottom right of the screen.

Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by Marina Mogilko about AI Search at Google. And one of the questions she asked was on how to show up in these Google AI responses. Robby Stein essentially…

About a week ago, if you searched for [disney account] and looked at the Disney search result listing in Google Search, you’d see a sitelink that reads, “Black hat SEO approaches…” And guess what, that sitelink is still live.

Google’s John Mueller reminded us about when case sensitivity matters for Google Search and SEO when it comes to your URLs. In short, Google will probably figure it out based on two URLs having the same content on it but why leave it up to Google, so …

There may be an undocumented Google user agent named GeminiiOS. GeminiiOS is apparently used when a user clicks on a source link from the Gemini app on their iPhone.

Google added a very useful feature to the Google Search Console Insights report named query groups. It does what it is named, it groups similar queries together as one, so you can see how your site is performing for that specific topic, instead of indi…

Google’s John Mueller was asked what is the best CMS, content management system, is for SEO and ranking well on Google Search. John replied that all the modern CMS platforms are fine and there are no big differences, SEO-wise, between any of them.

Google held the Search Central Live event in Dubai just a couple of days ago. It seems like the vast majority of what was presented at the event was presented at prior events. But I wanted to share that Google again said that links or site moves or te…

The Google Search Console performance reports seem to be stuck and not updating since October 19/20th for all profiles and websites. The weird thing is that the 24 hour view does seem to have data but when you view it over the 7 day filter, it doesn’t…

Ten months ago, Google said on stage at Google Search Central Live event in the Google Zurich office that we should expect more core update, more update. We now have about two months left of the 2025 year and we are in no way going to see more core up…

The crawl stats report in Google Search Console is missing a day of data again. The data gap is for October 14, 2025. If you look at the chart, you will see a hole in the data, where it is missing a full day of data.

Google’s John Mueller said that there was no change to how fast and frequently the Google Search Console API sends data. This comes after some are questioning the speed of the API and why there may be recent data slowdowns.

Google added Google NotebookLM to the list of Google crawlers, under the list of user-triggered fetchers. Google said they added this user-agent “based on feedback.”

Google updated the wording in the title documentation for Merchant Center, now suggesting you can use your own brand or company name in the short title of your products. That is, if you manufacture your own products.

Barry Pollard from Google did a long explanation on Bluesky on why Google Search Console says an LCP is bad but the individual URLs are fine. I don’t want to mess it up, so I will copy what Barry wrote.

Google has rolled out the new, more compact, menu bar for Google Merchant Center Next. This was part of a slew of user interface updates that Google has been slowly rolling out for Merchant Center Next over the past several months.