Unconfirmed Google algorithm update may be better at discounting links and spam
Did Google update their Penguin algorithm? Did Google block private blog network links? Something happened, we bring you our theories.
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A Penguin’s Tale: Responding to the latest update
What should SEOs do to make the best of the new Penguin update? Perhaps not much. Columnist Dave Davies notes that while Penguin 4.0 was indeed significant, things ultimately haven’t changed that much.
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Penguin 4.0: Necessary and positive improvement
Are you excited about the recent Penguin update? You should be! Columnist Andrew Dennis explains why this algorithm adjustment is a boon to webmasters and SEOs.
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Google says Penguin 4.0 roll out now complete
If you haven’t seen a Google Penguin recovery by now, you may still need to do some link clean up. Google Penguin 4.0 is now fully rolled out.
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Google Penguin looks mostly at your link source, says Google
When we asked Google’s Gary Illyes about Penguin, he said SEOs should focus on where their links come from for the most part, but they have less to worry about now that Penguin devalues those links, as opposed to demotes the site.
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Google labels your links, such as “footer” or Penguin-impacted
Google’s manual action team has access to look at a page’s link labels and may use that to dig deeper into the site’s activities.
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Give Google a break: Tackling paid links is harder than you may think
Google is often criticized for how it handles spammy links, but columnist Ian Bowden believes this criticism may be unfair. Here, he takes a look at the challenges Google might face in tackling the ongoing issue of paid links.
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Authority & link building with real-time Penguin
Google recently released Penguin 4.0, and the Penguin filter now updates in real time. Columnist Marcus Miller explores what this means for SEO and link building.
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Google says Penguin recoveries have started to roll out now
Have you been waiting two or more years to recover from your Penguin penalty? Google said the recoveries are starting now.
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Google Penguin doesn’t penalize for bad links – or does it?
You technically no longer need to use the disavow file to help fix your Google Penguin issues – here is why.
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The four pillars of the future of SEO
What does the future of search engine optimization have in store for us? Columnist Pratik Dholakiya looks at recent trends to explain the direction our industry is headed in.
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Google updates Penguin, says it now runs in real time within the core search algorithm
The latest announced release, Penguin 4.0, will also be the last, given its new real-time nature.
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How many days has it been since the last Google Penguin Update?
Caught by the Penguin anti-spam filter and fixed your site? Here’s how long you’ve been waiting for a chance to be released.
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Key takeaways from the Google AMA: RankBrain, panda, penguin, bots & more
From Panda to Penguin, authorship to HTTPS, search console and mobile index – here are my key points from the SMX Advanced talk with Google.
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Search Update Impact On SEO & Content Strategies: Staying Ahead With A Focus On Quality
Columnist Jim Yu explores how Google’s numerous algorithm updates over the years have shaped search engine optimization strategies. Can this information provide a clue for what to expect in the future?
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Link Risk Management: Are You Using This Critical SEO Tactic?
Columnist Stephan Spencer warns that if you don’t regularly monitor your backlinks and proactively get rid of spammy ones, you could be risking it all.
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Google Says The Penguin & Panda Algorithms Still Require Manual Data Pushes
It has been over 4 months since a Google Penguin or Panda update and Google’s John Mueller tells us the data updates are currently done manually.
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Google: Try To Avoid Link Building Because It Can Do More Harm Than Good
Google’s webmaster trends analyst, John Mueller, recommends you do not focus on link building and if you do, it may lead to more harm for your web site than anything good.
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Google Says There’s No Whitelist To Save You From Panda Or Penguin
Google’s John Mueller said there is no whitelist for the Penguin and Panda algorithms, like there is for the SafeSearch algorithm.
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This Small Business Redesigned Its Website & You Won’t Believe What Horrible SEO Thing Happened Next
Columnist Andrew Shotland took on a client who’d lost rankings as a result of a site redesign. Here’s what he did to help them recover.
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