Google BigQuery FAQs Answered
Written By: Erin Jordan, Jonah Ortiz, & Sean Pinto.
Frequently Asked Questions
What is BigQuery?
BigQuery was introduced by Google as a scalable solution to data warehousing to give enterprises more flexibility with their data. BigQuery is a serverless cloud data warehouse that allows users to query and join various datasets in a user-friendly interface at a low cost.…
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How to Find Wasted PPC Spend in Minutes
Wasted spend is no joke – Google generated ~$116 Billion on ads alone in 2018.*
We mined through millions of data points across 30 paid search accounts. On average, we found that companies were wasting 15% of their budget on irrelevant keywords.…
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How to improve SEO using data science
Data science focuses on eliminating guesswork from SEO. Brands like Airbnb and Netflix are doing it and so can you. Tips to improve SEO using data science.
The post How to improve SEO using data science appeared first on Search Engine Watch.
Forecasting Marketing Data At Scale
Written By Annmarie Stockinger & Lindsay Stecklein
What if we told you that you can make informed decisions using forecasts for the most common business predicaments? And what if we sweetened the deal by saying you could have the answers to these questions constantly at your beck and call?…
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Clustering Users for Enhanced Audience Segmentation
Audience Research is an important piece of any successful marketing strategy. Whether its conducting interviews, surveys, or content analyses —
Audience Research can help define who your users are & what they truly care about
At Seer, we developed a unique technique (leveraging Analytics & behavioral data) to cluster users based on the actions they take on a given website.…
The post Clustering Users for Enhanced Audience Segmentation appeared first on Seer Interactive.
The Heart of Artificial Intelligence
If Artificial Intelligence is by definition “artificial”, how can it have a heart or emotions? But as the brain child of feeling people, how can it not have a heart? Read more about how to define AI and the outcomes we should expect from it.
Post from Cedric Chambaz