How to build your brand authority through content marketing
By demonstrating your expertise through content, you can make major strides in building trust and ultimately increasing sales.
The post How to build your brand authority through content marketing appeared first on Search Engine Watch.
Eight tools you need for backlink generation
According to a study by Backlinko, the number of domains linking to a webpage “correlated with rankings more than any other factor”.
The post Eight tools you need for backlink generation appeared first on Search Engine Watch.
Google adds new SOS Alerts to search and Maps as part of its crisis response features
For search, the alerts will display at the top of results related to the incident or crisis location. In maps, there will be a tappable card with relevant details.
The post Google adds new SOS Alerts to search and Maps as part of its crisis response…
New Google Alert widget saves us from repeatedly Googling ourselves
Searching your name will return a “Stay in the loop” tool at bottom of results that makes it easy to set up a Google Alert for yourself.
The post New Google Alert widget saves us from repeatedly Googling ourselves appeared first on Search Engine Land…
Boost your productivity by using Google Analytics custom alerts
Did you know you can configure Google Analytics to send you custom alerts when something happens on your website? Learn all about custom Intelligence Events alerts from this article on State of Digital.
Post from Julien Coquet
Google Launches A New Google Alerts Interface
Google has completely revamped the user interface and design for Google Alerts. Google Alerts allows searchers to subscribe to be notified of new content Google discovers on a specific keyword via email or RSS feed. Google Alerts is useful and importan…
Google Alerts Adds Filters For Regions & Languages
Google has added two more filter and delivery options to Google Alerts. Google Alerts informs you of updates within Google results via email or RSS feed. The two new filters let you refine those alerts by language or region. You can tell Google you onl…
Google Alerts Get A Shiny New Redesign
Google flipped the switch this morning on a new design for its Google Alerts emails. The change brings Google Alerts closer in line with Google’s general aesthetic. The emails now have a similarly clean look-and-feel to the card-style layout that’s becoming so prevalent in Google search…
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Google Quietly Brings Back RSS Feed Option To Google Alerts
The Next Web reports Google has quietly added back the RSS Feed option to Google Alerts. I’ve confirmed the RSS Feed option has indeed returned at google.com/alerts. In early July, Google quietly dropped RSS delivery as an option for Google Alerts. I lost tons of the alerts I’ve set up,…
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Google Alerts Drops RSS Delivery Option
Google has quietly dropped the support to deliver your Google Alerts via RSS. A warning at the top of the page, for those who had RSS delivery previous set up for Alerts reads: Google Reader is no longer available. To continue receiving Google Alerts, …
5 PR Strategies You Can Use To Build Links Right Now
There’s been a lot of talk in the search industry over the past year regarding the overlap of public relations and SEO, particularly in the area of link building. As a Public Relations major, this couldn’t make me happier — not because I feel like my college degree can finally be…
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