Category: Google Webmaster Blog

Get ready, Japan! We’re thrilled to announce the return of Search Central Live Tokyo on Nov 7,
2025! If you are fluent in Japanese and are interested, read on! We’re bringing
back all the elements you loved, with even mo…

As part of our broader APAC plan, which includes new Deep Dive events and two local language
editions, we are happy to announce the details for our Chinese language event: Search
Central Live Hong Kong!

We’re very excited to announce that Search Central Live is coming back to Ciudad de Mexico
on September 25! Following successful events throughout the world earlier this year, we’re
continuing our mission to helpyou enha…

We’re excited to announce the Google Trends API alpha test. This new API will help
Researchers, Journalists, and Developers to understand Search behaviors and patterns.
While Trends data is available through the Trends w…

We’re excited to announce the launch of the new Search Console Insights report. The new report offers
even more insights and a deeper integration with Search Console’s Performance report.
With this change, we aim to stre…

We hope you’re as excited about
Search Central Live Deep Dive APAC
as we are! With just a few weeks to go, we wanted to share an exciting experiment that we’re
planning to run at the event, and introduce our comm…

As part of our ongoing efforts to
simplify the Google Search results page, we will be phasing out support for a few
structured data features in
Search. We regularly evaluate the usefulness of Search features, bot…

Member benefits, such as lower prices and earning loyalty points are a major factor considered by
shoppers when buying products online. Today we’re adding support for defining loyalty programs under
Organization structur…

As a site owner, publisher or creator, you may be wondering how to best succeed in our AI search
experiences, such as AI Overviews and our new AI Mode.
The underpinnings of what Google has long advised carries across to …

Since 2013, Search has recognized the importance of app deep links in a mobile-centric world.
In this post, we’ll review the current state of app deep links — take a look at what they
are, the benefits of using the…

We’re ready to open registrations for the first ever Search Central Live Deep Dive, a 3-day event
that will be held in Bangkok, Thailand this year on July 23-25!

A few months ago, we announced an improved way to view
recent performance data in Search Console.
The “24 hours” view includes data from the last available 24 hours and appears with a delay of
only a few hours. T…

In the previous posts about the Robots Exclusion Protocol (REP) we explored what’s already
possible to do with its various components — namely robots.txt and the URI level controls.
In this post we will explore how…

Hello 2025! (Yeah, we know, time flies!) We’ve had some exciting plans in the works for
Search Central Live (SCL) Asia Pacific this year, and we’re super excited to let you in on what
we’ve been up to. We’ve been listen…

With the robots.txt file, site owners
have a simple way to control which parts of a website are accessible by crawlers.
To help site owners further express how search engines and web
crawlers can use their pages, the web standards…

A long-standing tool for website owners, robots.txt has been in active use for over 30 years and
is broadly supported by crawler operators (such as tools for site owners, services, and search
engines). In this edition of the r…

A long-standing tool for website owners, robots.txt has been in active use for over 30 years and
is broadly supported by crawler operators (such as tools for site owners, services, and search
engines). In this edition of the r…

We’re very excited to announce that Search Central Live is going to Madrid for the first time on April 9!
The event will have a mix of presenters from the Google Search, News, and Partnerships teams and the content
will be del…

On April 2, 2025 we’ll be in Johannesburg, South Africa for the very first Search Central Live event in Africa!
We’re excited to welcome you at Search Central Live South Africa and talk about all things Google Search!

Every now and then we get questions about robots.txt, robots meta tags, and the control
functionality that they offer. Following our December series on crawling,
we thought this would be the perfect time to put together …