Google: Don’t Dynamically Update Robots.txt File Multiple Times Per Day
Google’s John Mueller said that since the robots.txt file is cached by Google for about 24-hours, it does not make much sense to dynamically update your robots.txt file throughout the day to control controlling. Google won’t necessarily see that you do…
8 Ways To Automate SEO and Content Tasks With LLMs
Tired of repetitive SEO tasks? Discover 8 powerful ways to automate your SEO and content workflows with LLMs, freeing up time to focus on strategic growth.
Search News Buzz Video Recap: Google Search Volatility Cooling, AI Overviews Penalties, Maps Pin Hack Fix, Search Market Share & More
For the original iTunes version, click here.
This week I covered how the third-party search rank checking tools seem to have cooled, but the chatter is still pretty heated. Maybe Google is blocking these tools…
Scary Google Ads Phishing Scam
Some are seeing a super scary Google Ads phishing scam in the Google Search ads slots. When you search, sometimes a scam may come up, sending you to a Google Sites address that is not managed by Google, where it asks you to login to your Google accoun…
Google Ads Search Max Coming Soon?
Google may be bringing Search Max to Google Ads soon. A “Search Max” option is showing up in the Google Ads match type report for some advertisers.
Google Updates Examples Of Events & Estimated Salary Images In Structured Data Docs
Google has updated the screenshot examples of the events and estimated salary sections of the Structured data markup that Google Search supports. I assume this update was to better match the newer updated designs that Google uses in the actual search …
Google Testing AI Generated What People Are Saying
Google seems to be testing an AI-generated version of What People Are Saying in Google Search. This shows a similar video or social media type of search results but it says generative AI is experimental.
Google Hotel Policies Updated On Availability & Rates
Google is updating its hotel prohibited practices policy to specify that (1) you are required to display final room availability and rates before requesting user information and (2) you are required to avoid price changes after users enter their person…
AI Overviews: Are They Affecting Your Search Results? — Whiteboard Friday
In this video, we analyze 46,000 keywords to reveal where AI Overviews are actually appearing in search results, which industries are most affected, and what this means for your SEO strategy. Using data from STAT, we break down the differences across m…
Is Google Blocking SEO Rank Checking Tools As Search Volatility Continues
For the past week, we’ve been discussing how most of the third-party tracking tools have been showing much calmer and cooler search ranking volatility. This is all while the chatter within the SEO community still seems super heated. The reason may be…
Marketplace SEO tips to improve product listing visibility
You can sell your products online in many marketplaces, and all these platforms benefit from SEO. From improving your photos to writing better product descriptions, on-page SEO is key if you want your product listings to rank in search. What is marketplace SEO? Marketplace SEO is about making a platform with many sellers — like […]
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The Road to Accessibility
Why accessibility compliance matters While you should advocate for creating a digital experience that’s inclusive and welcoming to everyone because it’s the right thing to do, failing to comply could soon leave you facing a fine. To comply,…
Google Partners With The AP To Gain Real Time Data
Google has partnered with The Associated Press to provide more real time data for Gemini. Google said “the AP will now deliver a feed of real-time information to help further enhance the usefulness of results displayed in the Gemini app.”
Google Ads Tests Chat Button In Top Nav Of Advertiser Console
Google is testing placing the chat button, the one that may use AI to respond to your questions, at the top of the Google Ads advertiser console. Google began testing this last week and it says “Chat” with a “beta” label next to the chat icon.
Google Tests Search Results Zooming In To Next Page Of Search Results
Google Search is testing a zoom animation/effect when you click to the next page of the search results. Previously, we saw Google testing sliding in the next page of results from the right side of the page, but this one is a zoom-in animation.
Google Prefers Review Ratings To Contain Author Name & Comments
Google updated its review snippet documentation to recommend that ratings should be accompanied by a review comment and author’s name. This is a recommendation and not a requirement, but it seems like a strong recommendation.
Google Updates Child & Teen Ads Policies Around Transparency
Google has said it has updated its child and teen ads policies to increase transparency and make it easier for advertisers to understand these policies. Google added there are no changes to enforcement with these updates.
Google Third-Party Review Boxes Algorithmically Selected
In some European regions, Google, likely because of the DMA laws, has to show review aggregated ratings from third-party sites. How does Google know which sites to take those reviews from? You would think Google has a trusted list of sites it would pi…
Google Search Generative AI For People Also Search For
Google is testing using its generative AI, Gemini, for the “people also search for” section within Google Search. I mean, Google is testing AI all over search, so I guess it makes sense for Google to use it here too.
Bing Ads – See More Links (Sitelinks)
Microsoft is testing a new ad format where you can click “see more links” to show even more sitelinks on the search ads shown in the Bing search results. These are powered by Microsoft Advertising and seem to load even more links below the links alrea…