Google Testing New Local Business Profile Designs With Icons
It looks like Google is testing an update to the Google Business Profile design where Google shows new icons and a slightly updated layout from the old version. The new layout also seems to make the information a bit easier to see and click on from wh…
Google May Penalize Recipe Collection Pages Using Recipe Structured Data
Danny Sullivan, Google’s Search Liaison, said that Google may soon target or penalize recipe collection pages using recipe structured data, when recipe structured data should be used on pages that list out the food item and include both ingredients and…
Google Tests Videos On Right Side Of Search Results Page, Again
Google is testing showing video results on the right side of the search results page. Google tested this a few years ago, in a different format and now seems to be testing it again in a more basic video thumbnail format.
Google Search Drops Cache Link From Search Results (How To See The Cache)
After a couple of months of testing, it seems Google has now removed the cache link from the search results page. I no longer see a link to the Google cache within search result snippets but that doesn’t mean you cannot access to cache, you can.
The Present and Future of Link Building OKRs: What Success Looks Like
Link building plays a crucial role in your SEO campaigns and overall business success. Setting OKRs can help you implement the best link-building strategies and achieve your SEO goals.
Convert traffic from one country to another
What are the methods to transfer traffic?
LinkedIn to sunset lookalike audiences
The platform recommends adjusting your audience targeting strategy to either predictive audiences or audience expansion.
75% of top brands fall victim to fraud in Google Search Ads
Google is being urged to do more in safeguarding brands’ reputations and preventing online shoppers from becoming victims of fraud.
TikTok pilots 30-minute video uploads for select users
The longer video formats may create more opportunities for brands and marketers to purchase mid-roll ads, known for their higher completion and engagement rates.
Generate image alt text at scale with AI: A 7-step guide for SEOs
Use image-to-text and text-to-text AI to efficiently generate quality alt text at scale
Meta rolls out new and updated tools to improve brand safety controls
The additional capabilities are designed to help brands prevent scams, improve trust, and report intellectual property infringement.
Use AI to drive foot traffic to your local business
Local businesses thrive on foot traffic. As consumers turn to their devices first, having a solid online presence is paramount. Generative AI is a helpful tool for finding innovative ways to boost local SEO and captivate potential customers. This article will explore how using this AI technology can transform your local business presence. AI content […]
The post Use AI to drive foot traffic to your local business appeared first on Yoast.
A Google Search Ranking Update Brewing Around January 23rd & 24th?
I see signs of another unconfirmed Google Search ranking algorithm update. Right now, there is only one tool showing volatility, and that would be Semrush. The other tools are all relatively calm right now, but that can change later today and tomorrow…
Google Ads AI Conversational Experience Now Available To Globally In English
Google has officially and fully launched the Google Ads AI conversational experience to all advertisers globally in English. Plus, it is now using Gemini, Google’s latest multimodal generative AI model.
Ajax Accordion + Infinite Scroll to help users and indexation
Subcategories with 7,000 links
Google Business Profiles Performance Driving Directions Report To Show Less Data
Google has posted a notice within the Google Business Profiles performance report that it will stop sharing as much data under the driving directions report. Google said, “Starting in January 2024, you might see fewer direction requests.”
Google Search Snippet “Chat With A Live Agent”
Google is testing a “Chat with a live agent” button in the search result snippets. We have seen Google place the “Chat with a live agent” button in the local pack and local panels before but I don’t believe we have seen it in a search result snippet.
Bing Tests Bubble Style Search Bar Menu & Bullets For Sitelinks
Microsoft is testing two new changes to the Bing Search interface. One is a bubble style for the search bar menu and the other is using bullets for the sitelinks in the search result snippets.
Breaking News: ‘PR Critical to SEO Success’ Is Not Breaking News
The intertwining of PR and SEO is not groundbreaking news; it’s an established strategy for success in the digital age. Learn more in this article with Stephanie Wallace.
Analyzing some data of each URL of my website
With Google Search Console API and Apache logs