Google Search Indexing & Ranking Near Me Google Maps Results
It looks like Google Search is indexing and also ranking Google Maps search results pages for some [near me] types of queries. Google is listing these Google Maps search results directly in the Google search results.
Google AI Catch Up
Similar to the AI Audio overviews in Google Search, Google is testing “AI Catch Up.” These give you summaries of the highlights from the latest game you Googled to get the score and other highlights.
Google Ads Sitelinks Impact Performance Max Ad Strength
Did you know that your sitelinks in your Performance Max (PMax) campaigns can impact the overall ad strength? Google actually has a help document that lists that and the ad strength widget in Google Ads now lists ad strength.
Google Ads Sitelinks Impact Performance Max Ad Strength
Did you know that your sitelinks in your Performance Max (PMax) campaigns can impact the overall ad strength? Google actually has a help document that lists that and the ad strength widget in Google Ads now lists ad strength.
Strategic AiSEO 2025 – Free SEO Ebook
The book presents “AiSEO,” a discipline that melds AI with SEO (search engine optimisation) and AEO (Answer Engine Optimisation) to control how generative AI systems perceive brands. Some call it GEO (Generative Engine Optimisation).
Read the full arti…
Get discovered before it’s too late: top Yoast SEO for Shopify features to outperform competitors this Black Friday
Before we know it, the winter hues will set in, and with them comes the biggest shopping day of the year: Black Friday. Black Friday 2024 was a goldmine for online businesses, clocking in record-breaking numbers. Online shoppers spent over $10 billion, marking a 10% jump from the previous year, and 2025 is shaping up […]
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August 2025 Google Webmaster Report
The past month was a bit intense with Google search ranking volatility. With the June 2025 core update kicking off the day before July 1st, we started to see ranking movement in early July and it continues throughout the core update, even after it fini…
Google Pitching AI Mode Ads To Advertisers
Google is reportedly pitching advertisers to buy into ads in AI Mode. The folks over at AdAge have some slides from a Google presentation with the pitch. “Google is getting ready to roll out AI Mode ads widely by giving ad agencies and brands more inf…
Reddit CEO: Anyone Using Google Will End Up At Reddit At Some Point
As you all mostly know, Reddit had an amazing earnings statement and its stock is up 25% since earnings day. But let’s dig into the statements Steven Huï¬man, Reddit’s CEO, made on that earnings call.
10 Yoast WooCommerce SEO features to boost Black Friday rankings and revenue
Black Friday isn’t just a sales event, it’s a battle for attention. Whenever product, price, and promotion fight for a click, visibility becomes a battle for dominance, not just survival. Are you a WooCommerce store owner pouring your energy and budget into paid ads, but not getting the required seeing results? But what about […]
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Microsoft Advertising Website Exclusions Updated
Microsoft has updated its exclusions controls and reporting for Microsoft Advertising Audience Ads and Search Ads. You can now centrally manage website exclusions across accounts and campaigns, apply exclusions in bulk and add up to 10,000 websites per…
Google Search Tests Rainbow Effect To AI Mode & Web Tabs
Google is testing adding a rainbow effect to the AI Mode and Web tabs within the search bar. We’ve seen this on the AI Mode button on the search box and it seems Google is testing it to highlight some of the tabs.
A History of SEO in Hobo SEO Ebooks 2009-2025
The Hobo Web ebook series is more than a collection of SEO guides. When viewed as a single, evolving body of work, it provides an unparalleled chronicle of the search industry’s journey.
Read the full article here A History of SEO in Hobo SEO Ebooks 20…
Who is your AI Reputation Watchdog?
This is a new role that has just opened up at every business around the world, perfect for researchers and editors. And I am not being facetious. Core Philosophy: The AI Reputation Watchdog’s prime directive is proactive data curation. They opera…
Danny Sullivan Steps Away From Google Search Liaison Role
Danny Sullivan is no longer the Google Search Liaison. He is switching roles within Google to work on new projects on the Google Search team. Danny Sullivan started at Google over seven years ago, and was very public-facing up until several months ago.
Daily Search Forum Recap: August 1, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Search rankings are heated again…
Search News Buzz Video Recap: Google Volatility, Search Live With Video, AI Mode Updates, Google Ads, Local & More
Google’s search ranking volatility continues and continues, it is weird at this point. Google Search Live with video is finally rolling out. Google AI Mode added file uploads…
Google Search Ranking Volatility Heated Yet Again
Guess what – another story on Google Search volatility and how it is heated and the chatter within the SEO industry is pretty high right now. We reported about it a lot during the Google June 2025 core update and after that core update and nope – it i…
Bing: Optimize For AI Search By Following SEO Guidelines
Fabrice Canel, long time Microsoft employee and the Bing Search Product Manager, said the way you optimize for AI Search is by following SEO guidelines. He echoed Google’s statement that doing normal SEO works for AI Search.
Google: Easy To Draw Parallel Between Meta Keywords & LLMS.txt File
Google has been outspoken about not being a fan of the LLMS.txt file. Now, Gary Illyes from Google said it is a lot like the keywords meta tag in the early days and we all know how that went.