Google’s Matt Cutts: Web Spam Benefits From Using Rel=”Author”

A new video by Google’s head of search spam, Matt Cutts, talks about how potentially using rel=”author” structured data can help Google’s web spam team improve search quality. Matt Cutts explains that moving from the anonymous web to a web with identity helps Google…

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Microsoft Search Ad Revenue Estimates Get Major Downgrade; Google Retains 74% U.S. Market Share [Report]

eMarketer has issued a major revision to its predictions for Microsoft’s U.S. search ad revenue. The latest estimates peg Microsoft net search ad revenue at $660 million last year and $890 million this year, down substantially from the previous estimates of $1.41 billion last year and $1.84…

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Google’s Cutts On SEO Industry Misconceptions: Updates, Revenue Goals & Link Building Obsession

Google’s head of search spam, Matt Cutts released another video today named What are some misconceptions in the SEO industry? In short, Matt outlined three topics in this five minute video. (1) SEOs confuse algorithm updates with data refreshes. (2) Panda & Penguin algorithms are not…

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“Text Link Ads” Was Latest Hit By Google’s Actions Against Link Sellers

On May 15th we reported that Google targeted yet another link selling network that resulted in several thousand penalties. Google’s head of search spam, Matt Cutts, has revealed which link network was the target via Twitter last week. The target was one of the oldest and arguably the most…

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Google Search Rolling Out Nutrition Information On More Than 1,000 Foods

Building on their Knowledge Graph technology, Google search is rolling out nutrition information on more than 1,000 fruits, vegetables, meats and meals. Users will be able to search on everything from simple one-word terms like apple or carrot to more …

Google Adds Structured Data Markup Helper Tool

Google announced today a new, fun and useful tool to help webmasters markup their webpages with schema structured data. Structured data markup can help a webpage enhance its search listings by adding rich snippets to the search results page. Google ann…

Video: Google’s Matt Cutts On Advertorials & Webmaster Guidelines

Google’s head of search spam, Matt Cutts, posted a new video today on YouTube clarifying Google’s stance on Advertorials and “native advertising.” Advertorials are editorial-like content that is published because an advertiser has paid the publication to publish the story or…

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Google Glass Diary, Part 4: Local Search & Navigation

Remember that first Google Glass video? It was published a little more than a year ago and gave the world its first glimpse at what Google had in mind for Glass. Even though Google described it as “an early concept video,” you can clearly see that local search and navigation was a key…

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Google Voice Search Coming To iOS, Chrome For Android Gets An Update

Google released a couple of new UI features with the latest Chrome update for Android yesterday and announced that voice search will be coming to Chrome for iOS “soon”. Android Updates With the Android update, the long search URL box is gone and search queries in Chrome display in the…

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Penguin 2.0 Losers: Porn Sites, Game Sites, & Big Brands Like Dish.com & The Salvation Army

Google’s fourth Penguin update — what the company is calling Penguin 2.0 — hit last night, and less than 24 hours later we’re already getting a first chance to look at what sites might be considered “losers” in terms of search visibility. In a nutshell, the list…

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“My Photos” — Google Now Lets Find Your Google+ Photos Within Search

Google now lets you search your private photos and the photos your friends on Google+ share with you. All you need to do is search on Google for keywords such as [my photos] or [my photos sunset] to bring up matching photos. You can even search for your friend’s photos such as [danny’s photos…

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Still Seeing Post-Penguin Web Spam In Google Results? Let Google Know.

Google’s next generation Penguin update is now live and webmasters and SEOs are carefully assessing how this update has impacted their web sites. Google is assessing things as well, how this has impacted the search results, search quality and searcher satisfaction. Google’s head of…

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