Best of 2013: No 2 – Facebook Graph Search: Marketing Opportunities and a Potential Privacy Nightmare
Facebook’s new Graph Search has potential for finding information about others and targeting, but also raises a lot of privacy questions at the same time
Post from Bas van den Beld on State of Digital
Best of 2013: No 2 – Facebook Graph Search: Marketing Opportunities and a Potential Privacy Nightmare
Who Predicted 2013 Best: Mashable, Hubspot or E-Consultancy?
Which sites had the best predictions early 2013 about what the digital marketing year would bring? We figured it out.
Post from Bas van den Beld on State of Digital
Who Predicted 2013 Best: Mashable, Hubspot or E-Consultancy?
France and Digital Marketing Q4: French Digital Pride
An update of the latest developments in the French Search Industry. Winter 2013 edition.
Post from Guestpost on State of Digital
France and Digital Marketing Q4: French Digital Pride
Best of 2013: No 12 – 6 Great Project Management Tools for Improving Agency Efficiency #bestof2013stod
Paul Rogers takes a look at what requirements for Project Management Tools in SEO are and which one are living up to that standard.
Post from Paul Rogers on State of Digital
Best of 2013: No 12 – 6 Great Project Management Tools for Improving Agency Efficiency #bestof2013stod
A 7-Step Guide To Maximizing The Reach Of Your B2B Content
Forrester Research recently released a report called Put Distribution at the Heart of Your Content Marketing, which addresses an issue of increasing importance within the content marketing world. Many marketers are very focused on writing top quality content. The process of brainstorming, creating,…
Please visit Search Engine Land for the full article.
What better way to say Happy Holidays…
…than ducks in hats. Let’s all get into the festive spirit with this little something from the creative team.
Internet Marketers’ Holiday Wishlist
It’s that time of the year again when internet marketers have too much on their plate. In our professional lives, we’re working like crazy to launch holiday campaigns, tweak them, and monitor their success.
Stolen Moose Heads: An Interview with innocent
In the last few weeks I’ve been putting together a new guide for our Distilled audience: Finding Your Brand’s Voice. It offers practical and detailed advice on how a company can shape its own tone of voice in order to project a unique and consistent persona.
Stop Carly Rae Content Marketing
Lately I’ve gotten a few too many Carly Rae content marketing emails, which makes me both sad and grouchy. This is not the way to promote content, gain fans or build a brand. Stop it. What Is Carly Rae Content Marketing? The term comes from Carly Rae Jespen’s popular Call Me Maybe song which contains […]
Stop Carly Rae Content Marketing is by AJ Kohn, originally posted on Blind Five Year Old.
Digital Marketing in Sports: Cristiano Ronaldo Wins
Cristiano Ronaldo has more followers than Lionel Messi on Twitter, but does that make him more important? A look at Digital Marketing in sports.
Post from Bas van den Beld on State of Digital
Digital Marketing in Sports: Cristiano Ronaldo Wins
Holiday Inspiration for Marketers
Hey, how are you? My name is Maria Hayhow and I’m the newest member of Distilled Seattle! It is safe to say I am nowhere near ready for the holidays, but I have been giving a great deal of thought to holiday-centric content.
International Website Rollouts Don’t Have To Break The Bank
Rolling out a website to new markets might seem like an expensive and daunting task, but there are ways to scale global expansion without breaking the bank.
Post from Gemma Birch on State of Digital
International Website Rollouts Don’t Have To Break The Bank
So You Think You’ve Got A Viral Idea? Now What
So, you’ve come up with an awesome content marketing idea. In fact, it’s so good, that you reckon it could go viral.
David Brent, Meet Clippy the Paperclip (How to create a mascot)
Mascots are all the rage these days. A large gang of fluffy characters is slowly taking over the internet, popping up on our screens with their goggling eyes and goofy grins.
Apart from a mild distaste for overly cutesy things, I applaud this trend.
The Year in Search – A Round Up of 2013
As 2013 draws to a close come with me, dear reader, as we review this year in search.
We saw yet more animal-shaped Google updates, spent a horrifying amount of time watching Harlem Shake videos and there was some noise about GIFs being pronounced JIF.
Don’t get stuck in a content rut, this week’s DistilledLive video
When you realise something works in the online world, it’s easy to keep at it and get stuck in a content rut.
For this week’s DistilledLive, Jess and Britt maximise the perks of being in the same office (and time zone) by taking a look beyond competitor’s borders when it comes to approaching your content.
How Brands Are Disrupting Other Industries For Their Content Marketing Efforts
Content is king – it always has been. Content in the form of words and visuals have been used for millennia to communicate ideas to different audiences.
Post from Clarissa Sajbl on State of Digital
How Brands Are Disrupting Other Industries For Their Content Marketing Efforts
If You Want to be in The Media, Become Media-Worthy
Gone are the days of producing infographics just for the sake of creating linkbait. With the insane amount of brilliant content that is being shared on the Internet, you have to be more strategic than ever to create a campaign that has a chance of being successful.
London 2012 – The Campaign Strategy for Changing Hearts and Minds
Greg Nugent was the director of brand, marketing and culture for the London Olympics. He shares the lessons he learned what we can all use.
Post from Louis Venter on State of Digital
London 2012 – The Campaign Strategy for Changing Hearts and Minds
Flying in the face of ‘good’ grammar
With such an emphasis on great content these days, companies may be keen to tighten up their use of grammar. But before pledging allegiance to every grammatical rule going, it’s worth thinking about the ways in which you use language for a given effect.