Google Docs Gets Voice Dictation
Google is adding voice dictation and voice typing to Google Docs.
A post by Marques Brownlee on Google+ shows screen shots of him seeing the voice button within the Google Docs menu. He said…
Optimize Your PPC With a Segmented Performance Analysis
To strategize your PPC optimizations most effectively, it’s vital to ensure you also get a high-level view of how your account is doing. Here’s how you compare a variety of different KPIs to identify and prioritize the optimizations you can perform.
Bing Quietly Adds A Scientific Full Size Calculator
Bing, Microsoft’s search engine, has finally added a full size scientific calculator to their search results. Daniel Rubino from WP Central first noticed this addition on Friday saying that now when you search for a math answer, not only do you get the answer, but you also get an interactive…
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Time For SMBs To Tackle – Or Be Tackled By – Online Reviews
So much of search focuses on being found. But being found doesn’t do much good unless you’re also chosen. The only thing worse than not being found is being found and rejected from consideration. There’s no doubt that online reviews play an increasingly central role in the consumer path to…
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SMX West Is Next Week; Get the Pass Right for You, Check Out the Options
Search Engine Land’s SMX West conference begins March 11 in San Jose. Attend and you’ll get the latest SEO, paid search advertising and digital marketing tactics from expert speakers. Flexible pass options that fit your budget and schedule are available. Which is for you? Keep reading, and…
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8 Content Marketing Lessons From Improv
Yes, it’s true! The foundational techniques of improvisation can be transferred off the stage and into the office to improve content development efforts. Here are eight lessons from improv that you can apply right now to support your marketing.
5 Examples of ‘Spam Link Building Tactics’ Done Right
Blog comments. Press releases. Reciprocal linking. Directories. Guest posting. Although these tactics are on Google’s “do not use for SEO” list, they remain valuable tools within a natural, diverse, intelligently done link building project.
Attention Small Business Owners: SEO Demands Your Involvement
As much as small business owners may miss the simplistic link building days, SEO is now a much more complicated activity. To remain successful in the rankings, small businesses must find the time to participate in the process.
Now Official: Google Adds Restaurant Menus To Search Results
That Google menus experiment we told you about a couple weeks ago? It’s now official. But it’s only available in the U.S. at the moment. Google announced that it’s now showing restaurant menus as a OneBox-style answer at the top of its search results. It seems to be primarily…
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SearchCap: The Day In Search, February 28, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Tweet Showing How Google Itself Is A “Scraper Site” Goes Massively Viral Perhaps it’s SEOs’ “Oreo” moment, a tweet relating to…
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New Bing Ads Editor Version Now Available
Today Bing Ads announced the latest version of Bing Ads Editor is available and ready for download. We’ve covered some up the updates already, including the improved sync results window, Bing Ads Editor Update Gives The Lowly “Sync Update” Window Real Functionality (be sure to check out the…
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Tweet Showing How Google Itself Is A “Scraper Site” Goes Massively Viral
Perhaps it’s SEOs’ “Oreo” moment, a tweet relating to search engine optimization that’s gained nearly as much attention as Oreo’s famous Super Bowl blackout tweet. But the subject was a perfect storm of goodness — a real-life example of Google doing the…
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Study: Women Spotlighted In Only 17% Of Google Doodles Between 2010 & 2013
In its expansive Google: Doodle Us study, female advocacy group SPARK revealed only 77 women were represented in the 445 Google Doodles featured on the site’s various country-specific homepages between 2010 and 2013. Analyzing the individuals honored by Google logos appearing on the…
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AdWords Mobile App Download Campaigns Get Deeper Reporting In Google Analytics
This week, Google added new reporting available for mobile app campaigns in Google Analytics. By linking AdWords and Google Analytics accounts and enabling auto-tagging, mobile app advertisers will be able to access more detailed performance reports ab…
When To Consider A Backlink Cleanup
If you’ve been paying attention to the SEO world over the past year and a half, you know that link removal is all the rage. There are countless tutorials that detail how to go about identifying and getting rid of harmful backlinks. If you have the tools, time, patience and ability to follow…
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How Fast Is SEO Really Changing? A Look Back At Search Ranking Factors
Ready for a walk down memory lane? The Search Ranking Factors studies by well-known SEO Rand Fishkin started in 2005, and he and his group have been churning out perceptive insights every two years ever since. If you take a look at how the findings have changed throughout the eight years that the…
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6 Essentials Of E-Commerce SEO You’re Probably Still Missing
Shopping cart SEO can range from the simple to seemingly impossible. In a competitive landscape, how do you separate your store from the competition? How do you balance SEO and usability? Here are six things I look at early in any shopping cart SEO pro…
Google AdWords Redesigns Notifications & Alerts
Google announced on Google+ that the roll out of the new notification and alerts icon in the Google AdWords advertising console should be live for all soon.
Google said they began rolling out the new design “earlier this month…
Google Analytics Adds AdWords Integratio For Mobile App Campaigns
Google announced on the Google Analytics blog that they now upgraded their AdWords integration to show Mobile Apps campaigns in Google Analytics…