Google’s Matt Cutts On What Is A Paid Link
Yesterday, Google’s Matt Cutts posted a detailed video trying to define how Google’s manual spam fighters determines what is a paid link versus what is not.
Now, 99% of the time…
Bing Saves, Search Bookmarking Feature, Now Public Beta
A month ago, Microsoft started testing a new search feature named Bing Saves. This feature enabled searchers to save URLs and searches to their personal Bing/Microsoft account, in order to build an index of their own saved searches. That feature seems …
Building Relationships (and Links) from Natural Content
You need to track not just mentions of your brand or specific product(s), but also noise around your industry so you can attempt to add value yourself in the right places. How? Use this process to exploit opportunities from natural conversation.
Creating Content For Your Users That Will Also Get You Links
When you’re crafting content, you obviously want to create something that your users want to see; but, that’s not always as easy as it sounds. How can you tell what they want? How do you know what they need? Perhaps just as important is this question: how can you craft something that…
Please visit Search Engine Land for the full article.
Matt Cutts Gave Specific Details On Your Google Link Penalty
What would you pay to get specific actionable advice from Google on how to remove your unnatural link penalty…
Google Places Bulk Upload Listings Known Category Errors
There is a known error with Google Places where when you use the bulk upload listing feature, your business categories may go bonkers.
A parking lot company said they are “having an issue” with their Google Maps listings…
What’s Up With The Fes Marker In Google’s Matt Cutts Videos?
You, like me, have likely watched hundreds of videos from Google’s Matt Cutts. And if you have, you’ve likely seen the map in the background with the pin over Fes…
Conquering Content Marketing, Step 3: Facing the ‘Fans’
When content is created, technical optimization is needed – keyword placement, engaging copy, and effective calls to action – but these activities are secondary to releasing quality content that users and search engines can react to.
How Content Marketing Is Changing & What We Can Do to Be Ready
Content marketing is entering a new phase that lets you better connect with your audience, educate them through the buyer’s journey, and wring more value from your content dollar with better measurement of what does and doesn’t work. Are you ready?
Live @ SMX West: Small Company, Big Results
Small businesses have always faced unique challenges when it comes to online success. That’s even truer today, when the marketing landscape often seems to be friendlier to big brands. But creative small enterprises use agility to create opportunities leveraging search marketing, social media, email…
Please visit Search Engine Land for the full article.
SearchCap: The Day In Search, March 3, 2014
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Matt Cutts Video: How Google Determines What’s A Paid Link Google head of search spam Matt Cutts released a pretty detailed video discussing the Google…
Please visit Search Engine Land for the full article.
Show Me the Menu: Google Now Displays Restaurant Menus in Search Results
You can now Google [show me the menu for …] and Google will display their full menu directly in the search results, without you needing to click through to an additional page, whether on the restaurants homepage or on a third-party website.
‘OK Google’: Desktop Voice Search is Here
Google has announced desktop voice search for Chrome has been release in beta for United States users. This functionality was publicly discussed nearly a year ago, but wasn’t quite ready for use back in May 2013.
How Easy is it to Spam Google Places for Business? The FBI Knows
A network engineer intentionally created fake business listings for the FBI and Secret Service without them knowing to prove a point to Google once and for all that its business listings on Google Maps had major loopholes and were primed for spam.
Matt Cutts Video: How Google Determines When It Is A Paid Link
Google’s head of search spam, Matt Cutts, released a pretty detailed video discussing the Google webspam team’s criteria for determining whether a link is considered a paid link or not. There are five basic criteria Google uses in this determination. The first is the most obvious, is…
Please visit Search Engine Land for the full article.
Is Chasing AuthorRank A Waste Of Time For SEOs?
On June 7, 2011, Google announced support for a new type of markup called the Authorship Tag. This was the rel=”author” tag. It did not take long before the speculation started — when would Google start using data from this new tag to impact rankings? The industry took to…
Please visit Search Engine Land for the full article.
Odd Google Indexing Bug Causes The Web To Read “Lorem Ipsum”
Lorem Ipsum is commonly used boilerplate text used by the design community to illustrate how the text on a web site or print design will look within the visual graphical creatives. It turned out that the boilerplate text of Lorem Ipsum was used on ever…
Google To Launch New Search Results Design With Larger Fonts & No Underlines Soon?
Over the past few months, Google has been testing many many layouts that made the search results look a bit easier to read by increasing the font size and removing some of the underlines for the hyperlinked content. It seems Google has increased those …
Google Glass Explorers Upset Over Lack Of Software Updates But Promised Big Stuff
On Friday, there were tons of Google Glass Explorers eagerly awaiting the XE14 software update from Google. There was a private thread with hundreds of posts asking where is the update. Google alluded there would be an update in February, but it neve…
Google Menus Now Officially Live But No Details For Webmasters
Late Friday, Google announced on Google+ that they now show restaurant menus in the search results. This is something we noticed