Google Search Tests “Chat” Button In Local Business Box
Google is testing showing a live chat button in the local search box within the web search results for some businesses.
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No Whammies! Google To Test Social Casino Game Ads
Ads to appear across Google ad networks including mobile apps, search, display and video.
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Google Gives Businesses More Photo Control With My Business Upgrade
New photo section includes the ability to choose between profile, logo and cover images as display for maps and search.
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Google AdWords Reveals Mobile Call-Only Campaigns
Call-only campaigns are a new and easy way for advertisers to reach potential customers by prominently showing their phone number.
Local Search Provider YP Offers All-Inclusive PPC Search Product For SMBs
Local search provider YP has launched a one-stop-shop local PPC solution targeting small and medium businesses. It combines YP’s own PPC-search inventory with paid-search ads on Google, Yahoo and Bing. The company has been a Google AdWords Premier SMB Partner for years, as well as a Yahoo…
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Google My Business Categories Now Requires A Primary Category
Jade Wang from Google announced in the Google Business Help forums that Google My Business Locations now have the ability for businesses to set their primary business category…
Google News Supports Sitemap Only Crawling
I personally learned a lot from the Google News Webmaster Hangout on Google+ from a couple weeks ago and I keep pulling out pieces of that knowledge for you guys.
The next thing I learned was that if you wanted to…
Google Search Now Warns Before You Visit Sites That Trigger Unwanted Downloads
Remember last week, many many sites noticed their site was labeled with this site may be hacked warnings in Google Search…
Google Panda Turns Four Years Old Today
Can you believe it has been four years since the Google officially released their Panda algorithm update? Before that, Google was getting a tremendous amount of flack over the quality of their search results and then Panda touched down.
Panda 1.0 was r…
SEO Platforms: How To Get The Most Of The Demo Call
Getting ready to demo some SEO software platforms? Be sure to come armed with questions, from the newly updated SEO Platforms 2015: A Marketer’s Guide
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5 Mobile Tips to Keep You at the Top of the Rankings
Many of the search marketers speaking at the recent SES show discussed mobile. Here are five focus areas that came up again and again throughout the conference.
3 Myths That Block Mobile Marketing Success
These three mobile marketing myths are holding search marketers back from building high-converting mobile campaigns.
Using Personas to Drive Quality Traffic: An Interview With Grant Simmons, Homes.com
In advance of his session at ClickZ Live New York, Grant Simmons of Homes.com shares tips for using personas to drive quality traffic to your website.
Social and SEO Work Better Together
While Facebook likes and Twitter followers don’t directly affect search rankings, social and SEO work hand-in-hand.
Online to Offline: The Next Generation of Search
Mobile phones are increasingly the bridge between search and in-store or over-the-phone purchases, but campaign analysis tools have not closed the loop.
AdWords Spring Cleaning Coming: Detritus Be Gone, But You’ll Have to Think Before You Remove
Unused ads, ad groups and campaigns will be deleted and “remove” will be a permanent move across the board.
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It’s A Trap! Avoid These 4 Pitfalls In Paid Search
Search engine marketing has improved vastly since its early days, but columnist Jared Del Prete notes that advertisers still make some of the same mistakes.
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Spotlight On: Tribal Worldwide’s Director of SEO, Steve Liu
Steve Liu, director of SEO at Tribal Worldwide, speaks about the evolutionary changes he has seen in the industry, as well as where he expects it to move to.
Google Now Warns You Before You Visit Sites That Contain Harmful Downloads
Google releases a new security measure to warn users before they visit sites that contain nefarious downloads.
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Optimizing For The Google Quick Answers Box
Columnist Jim Yu of BrightEdge and Kirill Kronrod of Adobe share tips for getting your content featured in Google’s Quick Answer box.
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