What is Search Engine-First Content?
This is a preview of Chapter 8 from my new ebook – Strategic SEO 2025 – a PDF which is available to download for free here.
Read the full article here What is Search Engine-First Content? © Copyright 2006-2021 Shaun Anderson
Daily Search Forum Recap: July 14, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
The Google June 2025 core update is still super heated…
Google June 2025 Core Update Volatility Remains Heated Through Weekend
Today marks the two-week mark of the start of the Google June 2025 core update. This update seems pretty significant thus far, with Google announcing the update on June 30th at about 10:30 am, then the volatility kicking off on July 2nd and seeing som…
Google Updates Merchant Return Policies & Loyalty Programs
Google has updated a number of search-related help documents for its merchant return policies and loyalty programs. Google said these updates are to “remove unclarities in the documentation and examples.”
Google Local Service Ads Reviews Now Managed By Business Profiles
We knew this was coming but as of July 11th, your reviews on Google Local Service Ads are now managed by Google Business Profiles. I know a number of local folks noticed who have LSAs noticed their Business Profiles reviews jumped on Friday, and this i…
Google AI Mode With Link Cards Only – A Bug?
Google is either testing showing link cards only within AI Mode or it might be a bug. Randomly over the past few weeks or so, I’ve seen reports of people noticing AI Mode responses without any content, but instead just the link cards.
Google AI Overviews Now With Many Videos
Google is now showing not just short videos in AI Overviews but also longer-form videos in the AI Overviews. AI Overviews may show no videos or may show several videos as you scroll through the AI-generated response. Google AI Overviews can now show ma…
Google Ads Apply Recommendations Within Gmail Can Be Dangerous
Google Ads with Gmail has this feature that you can now click one button to apply a recommendation for your Google Ads. The scary part, you don’t even need to open the email to apply this recommendation, so you are kind of applying them blindly.
The Google Content Warehouse Leak 2024
This is a preview of Chapter 7 from my new ebook – Strategic SEO 2025 – a PDF which is available to download for free.
Read the full article here The Google Content Warehouse Leak 2024 © Copyright 2006-2021 Shaun Anderson
Entity SEO: How to Get Your Business Recognised as an Entity by Google
This is a preview of Chapter 6 from my new ebook – Strategic SEO 2025 – a PDF which is available to download for free here.
Read the full article here Entity SEO: How to Get Your Business Recognised as an Entity by Google © Copyright 2006-2021 Shaun An…
Navboost – How Google Uses Large-Scale User Interaction Data to Rank Websites
This is a preview of Chapter 5 from my new ebook – Strategic SEO 2025 – a PDF which is available to download for free here.. Perhaps the most impactful revelation from the trial was the detailed exposition of the Navboost system.
Read the full article …
Daily Search Forum Recap: July 11, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google local rankings seem off…
Search News Buzz Video Recap: Google Helpful Content Recoveries With Core Update, AI Mode Expands, Hidden Ad Terms & Fewer Ad Clicks
This week we covered the ongoing Google June 2025 core update and how we are finally seeing some recoveries with the past helpful content updates, and some core updates. Google Search Console’s performance report…
Google Local & Business Profiles Drops June 25th – Reporting Glitch?
Starting around June 25, 2025, many are noticing huge declines in impressions and clicks from their local rankings in Google. This is from the Google Business Profiles performance reports and I think it is a data/reporting glitch, but who knows, maybe…
Google Tests Zoom Effect In On Images Within Search Results
Google is testing a zoom effect when you place your mouse cursor over the images in the search result snippets. Normally, these images do not move, but in this test, Google is using this zoom feature to give the results a bit more dimension.
Bing Search Image Box Tests Explore Image & Visual Search Buttons
Microsoft is testing expanding its image search box within the Bing Search results to let you “explore” images in a deeper way. Part of this test brings you into Bing’s visual search and also give you related topic and search queries and dive you into …
Microsoft Bing Tests Delivery Truck Icon In Search Ads
Microsoft is testing using a blue delivery truck icon in some of the ads in the Bing Search results. I guess it is to symbolize that they offer delivery?
Bing Local Pack With See More Button At Top
Microsoft is testing showing the “See more” button at the top of the Bing local pack, instead of the bottom of the local pack. I suspect this is a test and not a bug, but who knows.
Mid-year SEO checkup: What’s working, what’s not?
Midway through the year is a good time to see how your SEO is holding up. Search habits shift, rankings change, and AI is reshaping how people find information. A mid-year SEO checkup isn’t about starting over. It’s a check-in to spot what’s working, what’s not, and what to adjust going forward. Traffic and rankings: […]
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What’s New in AI Search? Whiteboard Friday Revisited With Garrett Sussman
This week, Jo is joined by Garrett Sussman as they look back on 12 months of AI Overviews and talk about Google AI Mode, query fan-out, AI search in e-commerce, local SEO, and where we stand on the age-old “Is SEO Dead?” debate.