SEOs Experiment To Make Titles Stand Out In Google
@pizzaseoEN posted on Twitter a UTF-8 experiment done by @dusoft around making your title tags stand out more in Google’s search results.
In short…
Paid search rules for ROI on mobile: report
Lead generation and direct online sales represent the two most important objectives for mobile marketers and paid search is is the key mobile channel to achieve these objectives.
Is a local SEO campaign like a sitcom?
Strong local SEO is no laughing matter, but columnist Jenny Foster discusses how local search campaigns and sitcoms follow a surprisingly similar formula.
The post Is a local SEO campaign like a sitcom? appeared first on Search Engine Land.
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The Ultimate AdWords Extension Quiz
Think you’re a pro when it comes to AdWords Extensions? Prove it! This 20-question quiz by columnist Pauline Jakober will put your knowledge to the test.
The post The Ultimate AdWords Extension Quiz appeared first on Search Engine Land.
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17 ways to improve your site search results pages
As site search users can be have a greater intent to purchase than the average, it pays to provide the best possible experience … read more
Yes, AdWords Report Editor now supports label columns
Labels columns are now supported at all account levels.
The post Yes, AdWords Report Editor now supports label columns appeared first on Search Engine Land.
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Google Toolbar PageRank officially goes dark
A month or so after Google told us they would be removing the 1-to-10 PageRank scores from their toolbar feeds, they removed it this past Friday.
The post Google Toolbar PageRank officially goes dark appeared first on Search Engine Land.
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How to optimize your Google My Business listing: expert tips
A Google My Business profile is an essential for local SEO. It’s free and will enable you to appear in local search results for queries specific to your products or services.
Why I Do SEO The Way I Do It
Many new into SEO today think old shool seo was spam. Today’s narrative encourages them to think like that. I do miss that old style seo which – of course – was a lot simpler to deploy. I miss the cavalier approach to seo, and the quick results to be had from it. There was fun to […]
Read the full article here Why I Do SEO The Way I Do It
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10 big changes with search engines over my 20 years of covering them
Search Engine Land founding editor Danny Sullivan looks at how search has changed over the two decades he’s been writing about it.
The post 10 big changes with search engines over my 20 years of covering them appeared first on Search Engine Land.
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SearchCap: Apple search ads, Google trending auto-complete & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Apple search ads, Google trending auto-complete & more appeared first on Search Engine Land.
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Google opens home service ads to HVAC services and electricians
The local ad product is also now available in Sacramento, CA.
The post Google opens home service ads to HVAC services and electricians appeared first on Search Engine Land.
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Google local results get additional search filters on mobile
Google shows additional search filters for the local pack based on the searcher’s location and history.
The post Google local results get additional search filters on mobile appeared first on Search Engine Land.
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Google Search Console API Gets Some Enhancements
Google’s John Mueller announced on Google+ that they made a few updates to the Google Search Console API. The updates include more data through pagination…
Google Local Pack Gets Search Filters For Map Results
It seems Google is now showing, at least I think it is new, search filters in the local pack you see when searching for local queries that might have more than one match…
Google: When Penguin Begins Rolling Out, We Will Post An Announcement
All this chatter about when Google will launch Penguin, will we know? Who will tell us…
Google: Footer Content Is Not Penalized But Not Seen As Primary Content
We’ve covered footer and boilerplate content a lot here but Google’s John Mueller brought it up again when answering a question in a Google Hangout this morning on Google+…
Google: You Can Be Negatively Impacted By One Algorithm & Positively Impacted By Another
So let’s say your site was hit by Google Penguin 3.0 almost 18 months ago and you feel you are doomed. John Mueller of Google said yes, while Penguin may have hurt you badly…
Video Recap of Weekly Search Buzz :: April 15, 2016
This week in search, we reported about the Google zombie traffic phenomenon again and how it is spiking up. Google issued mass unnatural outbound link penalties this past weekend…
Five of the most interesting SEM news stories of the week
In this week’s round up we have penalties for bloggers, Google indexing image alt tags and the most expensive AdWords keywords. Google … read more