Vlog #251: Dave DiGregorio On Local SEO Business Strategy, Evolution & Culture
In part one with Dave DiGregorio we spoke about his journey from working in sports memorabilia to getting into SEO. Then, in part two we talked about some local pack reductions, diversifying your local SEO efforts, the services feature, and the amaz…
Google Search Algorithm Ranking Update Winter Blast Continues
Last week we reported on the early signs of big Google Search ranking volatility, fluctuations, chatter within the search results. We just don’t know if that was related to the ongoing November 2023 reviews update, tremors from the recently completed …
Report: Google Local Service Ads Reviews Being Hijacked
There are some reports of the reviews left on some Google Local Service Ads that say those reviews are being hijacked. In a sense, the reviews are being taken from one local listing and placed on another.
Google Merchant Center Next To Support Rules & Supplemental Feeds Early Next Year
Google has confirmed that it will begin supporting rules & supplemental feeds in early next year for Google Merchant Center Next. Google added that all existing rules will continue to function after migrating and if you need them now, you can switch back to the legacy Google Merchant Center until then.
Google Groups Gets Ranking Boost In Google Search?
It seems like Google Search is now giving its old Google Groups forum area a massive ranking and visibility boost in the Google Search results. This started a couple of months ago and it may be related to Google surfacing more hidden gems around then?…
Google Search Central Countdown 2023 Microsite
Google launched a special page on its Search Central portal with a countdown to 2023. This page has these hidden doors that contain resources that they found interesting or were otherwise noteworthy to the Search Central team in 2023.
Google Search Adds Vacation Rental Structured Data, Rich Results & Reporting
Google has announced it now supports new structured data for vacation rentals, which adds rich results to the Google Search results for vacation rental listing pages. With that, Google also announced a new Google Search Console and an updated Rich Resu…
Video mode now only show pages where video is the main content
Earlier this year, we made a change to only show video thumbnails next to results on the main
Google Search results page when the video is the main content of a page. Today, we’re
extending this change to search results in Video mode…
Adding markup support for vacation rentals
Vacation rentals on Google make it easier for travelers to discover the best lodging options,
whether they’re searching for a cozy cabin or a house that sleeps ten. Today, we’re announcing a
new and simpler way for vacation rental in…
How a Small Travel Blog Gained Topical Authority: A Case Study
Explore the journey of a small travel blog’s rise to topical authority in this case study.
Google Hanukkah Decorations Are Live For 2023
Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and I expect to see the same rollout in the coming week…
Daily Search Forum Recap: December 1, 2023
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
I am celebrating the 20th year anniversary of writing about search – well…
Search News Buzz Video Recap: Google Core Update Done Followed By Intense Search Volatility, New Structured Data, Google Ads Head Steps Down & 20 Years Covering Search
Google’s November 2023 core update finally finished rolling out this week, and it was the longest core update rollout. Then, a day later…
20 Years Covering The Search Industry
20 years ago tomorrow (December 2, 2003), I started this blog aimed at archiving some of the best discussions within the search marketing community…
Google Discover Showing Older Content Since Follow Feature
Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the …
Google Pay Accepted Labels In Google Search Results
Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their stru…
Google May Be Testing Removing Cache Link From Search Results
Google seems to be testing removing the cache link from the search result snippet about this result box. I am in a test where the cache link is no longer available but while trying it while signed out, it is there. So I suspect Google is testing remo…
Google Local Listing With “Serves Vegetarian Dishes” Justifications / Label
Google is testing showing a justification (or label) for local restaurant listings within Google Search and Google Maps that says “serves vegetarian dishes” with a green leaf icon.
Link Building for Local Businesses — Whiteboard Friday
Learn about link building for your local business in this Whiteboard Friday with Amanda Jordan.
Google Search Ranking Volatility – Is It The End Of Reviews Update?
I am seeing some signs of some big Google Search ranking volatility and shuffling today. The core update just finished, so Google would say it is not the core update but the reviews update is still rolling out. Or maybe this new ranking volatility is…