Google Court Document Says Search Quality Continues To Improve
Google has posted its post-trial debrief document for the DOJ trial that talks about many different things, including stating that its search quality continues to improve. We covered its statement that Microsoft Bing Search had search quality issues e…
Google Structured Data Carousels Beta Documentation Added
Google has added new structured data carousel beta documentation, also known as host carousel. Google wrote that this is “a new carousel rich result that’s in beta, which is a list-like rich result that people can scroll horizontally to see more entit…
Now You Can Opt Out Of Google Search Place Entities In Page Insights
Google has added a form where you can now request to opt out of displaying in the place entity feature in Page Insights to users in the European Economic Area (EEA). Page Insights is that button you can press while on a website using the Google app to …
Google Updates Business Profiles Customer Interactions Every Few Days
When you search for you Google Business Profile in Google, Google may show you the number of “customer interactions.” The question is, how often is that number updated? Matt McGee said in the Local Search Forum that he believes it is updated every 2-3 …
Google AdSense Offerwall Messages (Beta)
For the past year or more, Google AdSense (and Ad Manager) has this feature named Offerwall messages (Beta). Google AdSense has recently pushed it more via the AdSense console interface and more publishers are noticing it.
Top SEO Tips for 2024 — Whiteboard Friday
It’s no surprise that in 2024, the main theme that we’re going to see is how to manage SEO in an AI landscape. Crystal shares her top SEO tips to navigate this.
New Google structured data carousels (beta)
Google has new documentation on what it also called host carousels within Google Search.
Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs
Advertisers are raising concerns about Google’s lack of transparency around PMax performance data
Google pilots new PPC ad format
Advertisers are criticizing the lack of information about this new ad format, making it difficult to measure campaign performance.
Google Chrome updates search suggestions
Google Chrome will now show you what others are searching for in the search box and search suggestions will show more image thumbnails.
How Google Search Generative Experience is impacting ads
A new study looks into how SGE impacts different ad types as well as ad placement within Google’s SERPs.
Becoming a world-class PPC ad buyer: 8 key lessons
Master the art of profitable ad buying. Learn insider strategies to deliver high-performing campaigns consistently.
Early Signs: Google Search Ranking Update On February 28 & 29th
I am seeing early signs of a possible Google Search ranking algorithm update starting yesterday, February 28th, and into today, February 29th. The chatter started to spike yesterday amongst the SEO community and some of the third-party rank tracking to…
How to reach new audiences with multi-platform search advertising
Expand your paid search strategy across TikTok, Pinterest, YouTube, Reddit and Instagram to reach more customers and build your pipeline.
Survey Says Most SEOs Dislike Google Now More Than Before
There is no doubt that Google is going through a rough patch right now on many fronts. Between all the complaints about search quality, all the search bugs, the revelations from the DOJ investigation, shaking the cushions, Gemini’s faults, the list goe…
Google Popular Opinions Search Carousel
Google Search is testing a section, a carousel, named “Popular opinions.” The section shows articles with opinions on products or other topics. The example below shows, what looks like, review articles probably fitted with affiliate links.
Google Ads Support Chat Reps May Be Using Google Translate
Did you know that some Google Ads support representatives you are chatting with may be using Google Translate? They may be automatically translating your questions from English or whatever language and then responding with Google Translate from their l…
Is conversational commerce really the future?
“Always be available”. That’s common advice for online businesses. After all, you don’t know who might be awake and browsing your site. Having a website makes this easy, and using automated bots for your customer service makes it even easier. That’s why conversational commerce has grown so popular. But is this a good development? Or […]
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Bing Deep Search To Start Testing Again This Week
Microsoft may start to test Bing’s Deep Search features again in the wild after pulling back its testing earlier this month. As a reminder, Deep Search is an enhancement to Bing Search that provides “deeper and richer exploration of the web,” Microsof…
Google Local Pack People Like Justifications
Google is testing a new design and feature for its local justifications section. There is this “people likes” section that is shaded in blue and really stands out under the local pack snippet results.