Why information satisfaction is key to Google’s ranking algorithms
Learn about information satisfaction or IS, a key metric in Google organic search rankings, and how to apply it to your business.
Google Business Profile websites are now redirected to Google Maps
Eventually these redirects will go away and the website URLs will lead users to a dead end.
Repurposing content with AI: Streamlining blog roundups and skyscraper posts
Learn an AI-assisted approach to content repurposing, enabling you to efficiently create blog roundups and skyscraper posts.
Microsoft Advertising Performance Max Globally Available Today
Microsoft announced that Performance Max campaigns are available globally on Microsoft Advertising today, March 5th. So now any advertiser can start using PMax campaigns.
New Copilot Settings Now In Bing Search
Microsoft is adding new copilot settings to Bing Search. These settings let you define if you want Copilot to show responses on the search results page and if you want to scroll up to see Copilot.
Google Ads Solutions Tool Now Officially Live
A couple of months ago, we caught Google testing Google Ads solutions under the tools, bulk actions section. Well, now, Google officially announced it on its Google Ads developer blog.
Google Search App Tests Colorful Search Buttons
Google is testing new specialty search buttons to access search by image, translate, homework, and song. The Google App currently has this slider to access these search features but now Google is testing four colorful icons that can be tapped without s…
Google Shut Down Google Business Profiles Websites This Morning
Yesterday we reported that despite Google saying they would shutdown and redirect the Google Business Profile websites on March 1st – they were still working. Well, as of this morning, March 5, 2024, these websites no longer work.
Google Updates Google StoreBot User Agent With Dynamic Chrome Version
Google has updated the Google StoreBot user agent to use a placeholder version of Chrome. So instead of it using a specific Chrome version, it now can use a dynamic version of the Chrome version.
How to optimize Google Core Web Vitals with real user data by DebugBear
Collecting data on visitor experiences on your website can help you pass Google’s Core Web Vitals assessment and the new Interaction to Next Paint metric.
What web creators should know about our March 2024 core update and new spam policies
Today we announced
the March 2024 core update. This is designed to improve the quality of Search by showing less
content that feels like it was made to attract clicks, and more content that people find use…
Yoast SEO 22.2: Fine-tune your content for maximum impact
Here at Yoast, we want to ensure your carefully-crafted content is well-received by the widest possible audience. Yoast SEO 22.2 brings more enhancements to our inclusive language analysis feature. You can expect to see more accurate keyphrase recognition, to ensure your keyphrase strategy is spot on every time! Additionally, we’ve introduced fresh translation enhancements for […]
The post Yoast SEO 22.2: Fine-tune your content for maximum impact appeared first on Yoast.
Embracing GenAI-Powered Search — Will Companies Have to Rethink Marketing Strategies?
If searchers continue chatting with GenAI answer engines, it will be more critical than ever for marketers to track and monitor search results.
Daily Search Forum Recap: March 4, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Business Profile websites are still working…
Google is updating Local Services Ads verification process
The change is gradually rolling out in the U.S., beginning with smaller states and extending to larger states throughout the year.
Google must face some advertisers’ antitrust claims, says U.S. judge
U.S. District Judge Kevin Castel ruled that Google must face a proposed class action lawsuit but dismissed some antitrust claims.
Threads enables post-scheduling in live API pilot, plans to add analytics capabilities
The app is partnering with select third-party platforms on the first stage of live testing for its API, with more features on the way.
Google Ads launches new tool that automatically generates performance reports
You can now easily customize your reports with the free “Solutions” tool available in the Tools section of Google Ads.
A/B testing and SEO: How to navigate pitfalls and maximize results
Discover how to maximize the ROI of both A/B testing and SEO. Navigate common pitfalls at the intersection of testing and SEO.
Microsoft Advertising launches Performance Max campaigns globally
Microsoft will soon introduce brand exclusions, search insights reports, and video assets to enhance its PMax campaigns.