Google Crawler Update Causing Spikes In Crawling For Some
Some sites, hosted on some CDNs (content delivery networks), are experiencing a big spike in server response times for crawling, while seeing a drop in total crawl requests. So technically, the crawling has dropped but Google is taking much longer to …
Google Sued Over AI Overviews For Hurting Traffic & Revenue
18 year old, publicly traded education technology company, Chegg, has sued Google over its AI Overviews and how it has hurt their traffic and revenue. Chegg has “filed a complaint against Google, which has unjustly retained traffic that has historical…
Google Tests AI-Generated Answer Results Open By Default
Google is testing opening the normally closed/collapsed AI Answer box. Meaning, normally you need to manually tap to expand the answer, here Google is testing opening these boxes by default, without you needing to click expand.
Google Search Console API Is Delayed
The Google Search Console API has been delayed for the past several days. Data is days behind the web interface and causing issued for those who use Looker Studio, Big Query and other solutions to see the Search Console data when accessed through the …
Google Merchant Center Next Physical Stores Section
Google seems to have added, for some merchants, a new section named Physical Stores to the Google Merchant Center Next console. In this section is random data from within the store’s Google Business Profiles listing.
The CRO Playbook Generating $8 Million in Revenue for Andy Crestodina
Learn five proven conversion rate optimization strategies to turn more visitors into leads on your money pages.
Behind the Numbers: How our Data Team Supports Commercial Success
Making Sense of SEO Performance Through Reporting One of our core responsibilities is regular reporting. But we don’t just send over a list of numbers and call it a day. Our goal is to provide clear, meaningful insights that allow clients to unde…
Will Searchers Click On Links Within Google AI Overviews With Dozens Of Links?
A few weeks ago, I reported on how Google was testing showing deeper Google AI Overviews, maybe powered by Gemini 2.0, with over 60 links and citations in them. Well, over the past few weeks, more and more of us are seeing these AI Overviews, with doze…
Google Ads Changes To Offline Conversion Quality In Smart & PMax Campaigns With Store Goals
I will start off by saying, I am super confused by this Google Ads email but it says Google is “Improving offline conversion quality in Smart and PMax Campaigns with Store Goals.” Starting on February 28, 2025 Google will “increase focus on locally eng…
Microsoft Bing Doesn’t Want You Searching For Google Chrome, Gemini or X’s Grok
Microsoft is at it again with its search engine – Bing. Previously, when you searched for Google, they tricked you to think you were searching Bing and then hide Google completely from its search results. Now when you search for Chrome, Gemini, Grok or…
Google Maps Expands Detailed Review Questions – Survey Style
For the past few years or so, Google has had a more detailed, almost survey-style review questionnaire for some local results, especially restaurants. Now, according to Claudia Tomina, Google has expanded the questions it asks on those surveys.
Apple Intelligence With Google Gemini Integration Coming?
Apple seems like it may be preparing integration Google Gemini in Apple Intelligence as an option for its users to select. Aaron Perris from MacRumors spotted hints in the iOS 18.4 beta code that Google is listed alongside OpenAI as a “third party model.”
Robots Refresher: introducing a new series
Every now and then we get questions about robots.txt, robots meta tags, and the control
functionality that they offer. Following our December series on crawling,
we thought this would be the perfect time to put together …
How to Pitch To Speak at MozCon 2025
Thinking of pitching for MozCon 2025? Learn how to create a standout speaker pitch, discover hot topics organizers love, and boost your chances of taking the stage.
Search News Buzz Video Recap: Google Ranking Volatility, In-Content Learning, Google AI With Ads, Local & More
We had more ranking volatility with the Google Search results, this time we reported on it on Thursday. There are some rumors of a local update where Google would remove an organic listing when it shows in the local pack…
Google Response Search Ads (RSAs) Second Headline In Sitelinks & More
Google posted a new Google Ads update for Response search ads (RSAs) where up to two RSA headlines can serve in the space that previously only sitelinks were eligible for when Google’s system predicted they would improve performance.
Google Hotel Results Tests Book With Official Site Box
Google is testing a new box that highlights that you can book the hotel at the official site, the hotel’s direct website. This does not look like a sponsored result, but just a way to highlight the official website of the hotel.
Bing Copilot AI Answers Tabbed Carousel Card
Microsoft has this new style for some of the Bing Search Copilot answers. They can show a card or box that has a tabbed carousel where you can swipe through different sections of an article to get different categories of answers for the topic.
Google Ads To Stop Placing Your Ads On Parked Domains By Default
Google will soon stop placing your Google Ads on parked domain names by default. Instead, you will need to opt in to showing your ads on these parked domains.
Google Sponsored Ads For People Also Consider?
Last week, Shameem Adhikarath spotted a sponsored label on top of the “People also consider” box within the Google Search results. I figured it was a bug with ads not loading but then Shay Harel spotted the same thing a week later. Is this another bug…