Google Hotel Center To Crack Down On Pricing Accuracy
Google sent out emails to hotels and lodging partners to inform them that they will begin enforcing pricing accuracy on their listings and feeds. The email says that starting on September 22, 2025, Google “will start removing more inaccurate prices fro…
GEO, AEO, LLMO: Separating Fact from Fiction & How to Win AI Search [MozCon 2025 Speaker Series]
Overwhelmed by GEO, AEO, and LLMO? Learn how to cut through AI search hype and evolve your SEO strategy without starting from scratch at MozCon.
The Industry Mourns The Loss Of Alan Bleiweiss – Caring & Giving SEO
I am deeply sad to report that Alan Bleiweiss has passed away on August 22nd. Alan was a true friend to the search marketing industry; he always had a witty and funny response to make everyone smile, even during the most frustrating times. He cared d…
Daily Search Forum Recap: September 3, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google won’t be broken up, but they will have to share search data – it was a pretty big win for Google…
Google Search Tests New Shaded Header Design Interface
Google is testing a new top bar interface design for the search results page both in light and dark mode. The new design shades the top bar more, so it is more distinct to the search results section.
Google FastSearch Is Faster Than Google Search
Did you know Google has a technology called FastSearch? No, not the one from the early 2000s, but its own Google FastSearch. Google said FastSearch is faster than Google Search, its main search results technology.
Google Ads Gains Customization Graphs Options
Google Ads has added new customization options for some of the graphing, charting and reporting. This change gives you “Conversion Delay,” “Performance Anomaly Insights,” and “Notes,” and is enabled with adjusted notification icons.
Google Business Profiles Links Policies & Guidelines Updated
Google has updated its Google Business Profiles links policies & guidelines. Google added new sections for dedicated landing pages, direct action completion, social media sites and a new business links crawability policy.
Google Tests New Directions Buttons In Local Pack
Google is testing new direction buttons in the local pack within the Google Search results. Normally, we see a “Directions” button, but now Google is testing “Map it,” “Map,” “Route,” “Go,” and “Get there,” and maybe more.
Welcome to New York: 20 Adventures for MozCon Attendees
Attending MozCon 2025 in New York? Explore our curated list of 20+ adventures, from iconic landmarks and Broadway shows to local-favorite restaurants and bars near the venue.
Google Won’t Be Broken Up In Monopoly Case But Required To Share Search Data
U.S. District Judge Amit Mehta ruled on the remedies for Google being declared a monopoly. In short, Google won’t be broken up (will keep Chrome, Android and Ads), it will have to share search data and it is barred from making exclusive search deals.
September 2025 Google Webmaster Report
We finally had a confirmed Google Search update this past month, the August 2025 spam update, which seems pretty intense and it is not done rolling out yet.
New Google Ads Checkboxes To Filter Campaigns
Google Ads has reportedly added new checkboxes to the selector view within the Google Ads overviews of your campaigns. This lets you use the checkboxes, select the campaigns you want, so you can filter the view to only show those campaigns.
Google Ads AI Max Not Designed To Go More Aggressively After SPN Inventory
Ginny Marvin, Google’s Ads Liaison, responded to some data that suggests that AI Max is expansionary on SPN, the Search Partner Network. That using AI Max will more heavily target and show your ads on SPN more than other campaign types.
Google Ads Search Google Maps For Location Assets
Google Ads now lets you search Google Maps for setting up your location assets for your ad campaigns. You can select up to 10 locations from Google Maps to link with your Ads account
Google Search Mini Game Encourages Searchers To Search More
Google Search is testing a new game in its search results to encourage searchers to search more. It is likely called the Google Search mini-game and it rewards searchers with badges when they “dive deeper into topics.”
Microsoft Advertising: Here’s Why Your Bid May Be Over The Max CPC
Navah Hopkins, the Microsoft Ads Liaison, posted on LinkedIn a bit of a refresher on how CPCs work with search ads and Microsoft Advertising. Specifically, why your bid may be over the configured max CPC you set within the platform.
How To Measure Content Revenue and Prove Success
Description: Still using traffic and clicks to prove content success? Learn how to measure content ROI in revenue terms and make data-backed decisions that impress stakeholders.
Google Tests AI Overview With Knowledge Panel
Google may be testing a new format for AI Overviews in the search results. This one does not have the AI Overview label on the AI Overview, plus it seems to combine knowledge panel features.
Google: Crawl Changes Are Independent Of Big Google Updates
Google’s John Mueller was asked again if a change in crawling patterns is related to Google algorithm updates. In which he said again, No, it is not.