Case study: How creative content increased traffic to key pages by 70% year on year
.png)
As the year draws to a close we are looking back at the year’s greatest achievements.
Yoast SEO 9.3: Fixes and enhancements
It’s an interesting time for WordPress users and plugin developers. Last week, WordPress 5.0 was released, one of the biggest releases of the CMS ever. Because it was such a big release, there were bound to be issues during the roll-out, mostly because of incompatibility issues between plugins and/or themes. Yoast SEO works well in […]
The post Yoast SEO 9.3: Fixes and enhancements appeared first on Yoast.
Compare 17 top SEO tools and platforms
Let MarTech Today’s ‘Enterprise SEO Platforms: A Marketer’s Guide’ help you make the informed choice.
Please visit Search Engine Land for the full article.
Automate your in-market audience bidding with this Google Ads script
Columnist Daniel Gilbert shares a script that automatically applies bid modifiers to in-market audiences based on their performance.
Please visit Search Engine Land for the full article.
Remarketing tactics can mitigate post-holiday waste, here’s how
Upcycling traffic for other holidays and nurturing one-time buyers into loyalists are among the ways to recycle audiences for future success.
Please visit Search Engine Land for the full article.
Google: Links Within iFrames Can Be Interpreted Multiple Ways
Google’s John Mueller said that when it comes to links within iFrames, Google can interpret those links in multiple ways. So if you want Google to follow a link a specific way, then don’t set up your links in a way that can confuse Google.
Google’s John Mueller On The Medic Update: Improve The Whole Site
It has been a while since we talked about the Google Medic Update, the big August 1st update, that seemed to have been one of the largest core ranking updates from Google this year. John Mueller from Google chimed in about it on Reddit basically sugge…
Google Tests Expandable More People Carousel
Google seems to be testing an expandable “more people” carousel. So instead of jumping to the person details when you click on a specific person, Google will load more details about the people in the carousel. Here are screen shots of this from Valen…
Google: You Can Ignore Negative SEO Threats
Google’s John Mueller said it again, you can ignore negative SEO threats, attacks, blackmail and other manipulative attempts to get you to do something you do not want to do. John simply said on Twitter “You can just ignore it.”
A Google Search Algorithm Update Over December 15th Weekend
It looks like over the weekend, starting maybe this past Friday or Saturday and picking up speed on Sunday that Google pushed out another search ranking algorithm update. I saw chatter from the SEO community over the weekend and the automated tracking…
Google testing restaurant booking with both ‘reserve a table’ and ‘tables tomorrow’ buttons
Google keeps testing new ways to reserve tables or book appointments in local listings. Here is one unusual test.
Please visit Search Engine Land for the full article.
Can JavaScript override a nofollow meta tag?
Using JavaScript can be a great way to overcome technical challenges, but it doesn’t always work.
Please visit Search Engine Land for the full article.
SearchCap: Google Posts traffic changes, Google China & ABM metrics
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Report: Google’s Chinese search project ‘Dragonfly’ ends (for now)
A combination of internal and external pressure has apparently prevented the project from going forward.
Please visit Search Engine Land for the full article.
SMX West Early Bird rates expire Saturday – book now!
Drive traffic, boost conversions, increase sales, maximize awareness, and achieve your 2019 search marketing goals.
Please visit Search Engine Land for the full article.
Top social media trends for 2019
Key social media trends to consider for a successful marketing strategy in 2019. More focus on ROI, new tech, and trust between brand and customers.
The post Top social media trends for 2019 appeared first on Search Engine Watch.
All the ABM metrics to measure for your quarterly reporting
The traditional demand funnel doesn’t cut it for account-based marketing — so report on these KPIs instead.
Please visit Search Engine Land for the full article.
Google Posts decline in traffic leave many to wonder if strategy is worth the time
After Google Posts moved to the bottom of the Knowledge Panel in September, many are reevaluating the strategy as low-impact.
Please visit Search Engine Land for the full article.
SearchCap: Google Search Console report change, Google Shopping expands & SinglePlatform with Moz
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Please visit Search Engine Land for the full article.
Google Moved Some Of The Old Google Search Console Reports
As expected, yesterday, Google officially moved several of the old Google Search Console reports to the new interface. The specific reports moved include AMP, Index Status, Links, Manual Actions, Mobile Usability, Rich Cards, and Search Analytics. Eve…