Gemini 3 Powering Google AI Overviews Globally
Google AI Overviews are now being powered by Gemini 3 globally, by default. Robby Stein, VP of Product, Google Search announced, “We’re making Gemini 3 the new default model for AI Overviews globally, so you get a best-in-class AI response right on the…
Bing Webmaster Tools AI Performance Report Beta
Bing is testing a new report within Bing Webmaster Tools named AI Performance. AI Performance shows you how many citations you are getting from Microsoft Copilot and partners. But while it shows you citations (i.e. impressions), it does not show you cl…
Google Exploring Ways To Allow Sites To Opt Out Of AI Overviews & AI Mode
Google just announced it is looking into ways to allow websites to specifically opt out of Google using its content in the Search generative AI features such as AI Overviews and AI Mode. This comes based on UK’s Competition and Markets Authority (CMA)…
Browser Wars Are Coming To AI Search: An AMA With Mark-Williams Cook
Worried about declining SEO traffic in the AI era? Mark Williams-Cook reveals 2026’s key tactics for surviving SEO changes and mastering AI search shifts.
Google Posts Tips To Write Better Review Replies
Google has updated its tips to get more reviews help documentation with a new section on tips to write better review replies. This section includes how to make your replies positive and relevant and a section on giving helpful responses to negative rev…
Google Search Ranking Volatility Remains Super Heated
The Google Search rankings continue to be super volatile and heated even through today. This started back throughout most of January and it has really heated up even more so since January 21st or so.
Google Ads Data Exclusions For PMax Campaigns Rolling Out
Back in October, we saw signs of the ability to use data exclusions on Google Ads Performance Max (PMax) campaigns. Well, now it seems to be rolling out to many advertisers on Google Ads.
Google Ads Experiment Center Help Doc
Google has posted a new Google Ads help document named About the Google Ads Experiment Center. This document “is a unified hub for validating strategies and continuously improving campaign performance,” Google wrote.
Microsoft Advertising Launches Ad Preview Hub
Microsoft Advertising has fully released the Microsoft Advertising Ad Preview Hub to all users. “I am beyond excited about Microsoft Advertising’s new Ad Preview Hub! This is GA and should be live in your accounts in all markets,” Navah Hopkins, the Mi…
How To Build Site Authority and Multi-Channel Relevance in the Age of AI
Discover how to build site authority in an AI-driven world using off-site campaigns. Learn to utilize off-site signals, enhance LLM visibility, and optimize content ROI.
Google Ads New Billing Report
Google is rolling out a new billing report within Google Ads. The new billing report gives you line-by-line view of your Google Ads invoices.
Google Ads Gambling & Games Certification Eligibility: Good Health
On March 23, 2026, Google will update its Google Ads Gambling and games policy to say that your overall account must demonstrate good policy health to be eligible for gambling and games certification. Meaning, you need to have a good account history an…
Google AI Mode Tests Product Images With Price Labels
Google is testing adding price labels on top of the product images within AI Mode results. I tried to replicate this but I was not able to, so it seems like a test.
Google Ads Campaign Mix Experiments In Beta
Google Ads has a new help document named Campaign Mix Experiments (Beta). This describes how advertisers can test multiple campaign types, budgets, and settings across campaigns in a single experiment.
Google Ads Product Campaign View Report Is Useful
Google Ads lets you see how your product ads are performing across all your campaigns in a single view. Some advertisers are saying this is a new report, so I figured I’d share what they’re noticing.
Search Central Live is coming back to South America
Search Central Live is coming back to South America! After many successful events in the region,
we’re continuing our mission to help you enhance your site’s performance in Google Search.
Search News Buzz Video Recap: Google Search Double Heated, Personal Intelligence in AI Mode, ChatGPT Ads & Apple Siri Updates Coming
This week, we covered the doubly heated Google Search ranking volatility, but nothing was confirmed by Google. OpenAI will soon test ads in ChatGPT responses and they will charge on an impression basis…
Google Search Gains Personal Intelligence In AI Mode
As expected, but sooner than I thought, Google has brought Personal Intelligence to Google Search within AI Mode. This first launched last week in the Gemini app and is now rolling out to Google AI Pro and Ultra subscribers in English in the U.S.
Google Falls Back To Featured Snippets When AI Overviews Don’t Generate
Google will sometimes fall back to showing featured snippets when it is unable to generate AI Overviews for a query. And when that happens, it sometimes looks like an AI Overview, but it is not an AI Overview, it is a featured snippet.
Google Ads PMax Asset Group Editing Bug
Google Ads currently has a bug where if you try to edit your asset groups within your Performance Max campaigns in the web user interface, it simply won’t work. Google is reportedly aware of the issue and is telling advertisers to use Google Ads Editor…